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Using RSS Feeds To Increase Your Site Traffic

Aug 17, 2007
Millions of dollars and multiple hours are spent daily to increase traffic to websites. The demand for increases in traffic and SEO optimaizing solutions is so great it generates a multi billion dollar industry. People will go to any ethical and un ethical length to get ranked higher in the search engines.

But how can samll business people like you and me afford this high cost traffic? With RSS feeds
to our websites. You can increase your traffic by about 20% right now by just adding RSS feeds to your site.

This particular method of boosting traffic is not a scam. And, it's ethical. It is a genuine method of increasing traffic via a future internet standard. This is the reason it works so well; it's the ground floor of a new technology which will revolutionize the internet and the way that traffic is distributed.

What is RSS? Basically, it's a standard format for sharing your content instantly with users and other websites. People can quickly get access to "teasers" for your latest newsletters, articles, blogs, content and more, and click through to see the full version. This method of distributing your information is very helpful because it basically generates dynamic newsletters without spamming and without causing your visitor any grief at all. In fact, many users find RSS to be their preferred way to hear about updates as RSS is so fast, user-friendly and, most importantly dynamic.

RSS feeds are often used by news sites or blogs. The content changes often enough to make it worth while for people to read just as often. By using highly targeted RSS feeds, you can improve your site's web content without having to write it on your own - if someone offers you an RSS feed of their site, you can add it to your site easily. This provides you with a good content base which will keep visitors coming back.

The more information that people associate your site with the more important they consider your site. The more important they consider your site, the more important search engines will consider your site. Providing RSS yourself will get lots of people to link to you and so potentially improve your search engine rankings.


1. RSS feeds can provide good, relevant content for your website - there are plenty of RSS publishers with themed content for you to choose from. These highly-targeted feeds will often contain your keywords, and so increase the keyword relevancy of your website. This helps even more than you may think as the key words will be within link or "anchor" tags. Search engines value anchor tags almost as much (if not more than) header tags (h1-h6).

2. RSS feeds can provide new, fresh content. When new content is added to them, the old content drops off, making sure that your website's content doesn't go stale. Most of your visitors will not visit your site if they find that there is nothing new between the first and second time that they visit it. If you want to keep your visitors where they belong, you have to have a good selection of content that is updated on a regular basis.

3. RSS feeds can get search engines to crawl your site more frequently - daily in some cases. This helps your site to rank higher in the search engines, and gives you an advantage over your competition. Your RSS feed can do your SEO work for you.

RSS feeds can also be great for getting your newsletter, articles, or blog onto other people's sites and that's very powerful.
About the Author
Joyce Jackson is a webmaster and SEO consultant. For more information see Net Home Profits.
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