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Choosing A Solid Network Marketing Company

Apr 18, 2008
Network marketing as a sales model has been around for over 50 years now. Recently, several large corporations have adopted network marketing as the key marketing strategy to distribute their products and services across the globe. Many of the newer network marketing companies have not been limiting themselves to just wellness or weight loss products. Looking for a company that is a good fit for you, your lifestyle and your interests?

There are now mlm companies in dozens of consumer categories:

Beauty and Make-up (Mary Kay, Arbonne, Beauticontrol...)

Home decor (Southern Living at Home...)

Weight Management (Isagenix, Mannatech, Usana, Liquidity...)

Dietary supplements (Isagenix, Mannatech, Usana, Liquidity, Agel, Life Plus...)

Personal Development Education (Success University, Empowerism...)

Soy Candles (Mia Bella...)

Kitchen Gadgets and Cookware (Pampered Chef)

Natural pet foods (HealthyPetNet...)

And there are many other consumer categories that I don't have room to mention here. There truly is some type of product or service out there for just about anyone. Many have made small fortunes for themselves, being associated with quality mlm companies.

And so we see that the selection of the right company is of utmost importance while beginning a network marketing career. After all, you would be investing your precious resources in to it-- time, money and dreams-- even before you are being compensated.

It is important to perform thorough research on various aspects about the company that you propose to join, before you finalize your decision. Three important things to consider:

1. The number of years the Network Marketing Company has been around. Don't fall for the 'get in on the ground floor opportunity' sales pitch. You want to find a company with an actual track record of at least two years. Even good companies don't always start with all of their affairs perfectly in order. You don't want to get entangled in product fulfillment problems, unfocused company leadership and all of the other things that come with a start up.

2. The financial 'muscle' of the company. It is very important that the network marketing company that you are associated with is financially sound and is able to pay the commissions and incentives to its distributors, ON time and EVERY time.

3. As a rule, it is better to be associated with a publicly held company rather than a privately held one, since they are obligated by law to submit financial details to the public and to government oversight agencies.

Once you find the above in order, you can analyze the compensation plan, review the experiences of other distributors(search on the internet for actual, legitimate distributor complaints), review the product line, and interview your sponsor. There is no need to be paralyzed by microscopic details that you may uncover, but you want to make sure and cover all the bases.

All Network Marketing companies are not created equal. There are some very bad apples out there, spoiling the reputation of the rest. If you take the time to do the research outlined here, your choice will be solid and your new network marketing business will begin on the best possible foundation.
About the Author
Cathy Yeatts is an online entrepreneur, direct sales marketer and network marketing consultant. She teaches new online entrepreneurs about automated marketing systems to create lasting residual income. Learn more about choosing a network marketing company at her blog, Network Marketing Review
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