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Guidelines to Choosing a Reliable Hosting Service for Your Business

Glinda McDuffie
Apr 28, 2008
When it comes to operating a business on the Internet modern technology has made it fairly idiot proof. You buy a space, you build your page, upload some information, install a shopping cart feature and presto! You have a webpage ready to go for your business. Not everything about operating on the Internet is intended for ages six to twelve, however. When it comes to choosing a reliable hosting service for your business you're going to have to approach with caution, survey the area and proceed with care.

Why is choosing a reliable hosting service such a big deal?

You can't make money on the Internet if no one can get to your site. You may as well sit home and burn your dollars as spend them to promote a site that's going to be constantly crashing, with applications that refuse to load and pages that grab hold of the processor and don't let go until the computer is shut down. (Want to guess what site WON'T be getting repeat visitors?)

What should you look for when choosing a hosting service for you web site?

The first thing you want to keep in mind is that while free doesn't necessarily mean better, it certainly helps when you're trying to keep your start-up overhead low. Many companies will offer to host and establish your webpage for thousands of dollars, something you can do for absolutely nothing if you have the right tools-and nothing sounds pretty good when you're starting out.

Many free hosting services exist on the web, and if you make a few phone calls you may find that your personal ISP (Internet Service Provider) offers a small amount of web space to their clients to establish their own webpage. This is great for small businesses who don't intend to have a great deal of traffic to their site, or who are starting out with a basic model. ISP hosting isn't going to provide all of the bells and whistles you'd get with a larger hosting service, but it will get the job done until you have the resources to move to a bigger server.

Don't let price be your only considering factor when choosing a hosting service, however. Reliability is going to count too, and sometimes you want all those bells and whistles! Check with numerous different hosting services to see what they have to offer. If you're one of those ambitious marketers who plans on making lots and lots of money from your website you're going to need to choose a hosting service that's going to offer you the ability to receive an unlimited amount of traffic, which is something you're not likely to find with a free hosting service.

Also take the time to use the power of the web and check out a hosting service's reputation. While happy customers might not always tell everyone about their experiences, you can bet that a dissatisfied one won't hesitate to do so! Check and see how many negative reviews a company you are considering working with has received. There's no honesty like an unhappy customer!

Choosing a good web hosting service is vital for the success of your business, so take the time to consider your options carefully. The last thing you want to do is be a here-today, gone five minutes later kind of company, so be sure you choose a hosting service that's going to be with you for the long haul.
About the Author
An entrepreneur since opening her first business at age 25, Glinda McDuffie has 29 years experience as a successful business person. Now Glinda's focus is on taking her brick-and-mortar experience to the 'net where she will build her next empire at: http://host.succeedwithaffiliatemarketing.com
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