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Knowing Which Business Email Account To Choose

Aug 17, 2007
Having a business email account is a necessity these days in any sector. One of the most low cost methods of marketing and advertising is through emails. It helps if you have an impressive, professional one. It is good promotion. It will help your customers and potential customers remember you more easily. This is different from personal email in many ways. Several firms have raked in profits just using email-marketing strategies. Thus, having a unique address will certainly expand and improve business. These are just a few of the many advantages of possessing one of these special accounts.

The advantages are more numerous than using personal email accounts to deal with business matters. When a free account is used for a business, it is usually not unique and can be easily forgotten. There is also the risk of several merchants canceling orders because the majority of Internet fraud is associated with mass marketing emails from free service providers. These free services are constantly under threat of virus attacks. Electronic spamming is common with a free email account and as a result many addresses are accidentally black listed when people block certain domains. Some of the accounts may expire if they are not used regularly which will not happen if you use a paid one.

It is always better to go in for a paid service, as it has a lot more storage space, has a lot more features than personal mail, and has better and more powerful anti-virus and anti-Spam protections. They usually offer unique domain names. Several accounts are offered for one domain registration. The services cost around $10 to $50 a month. These accounts are more personal. One can select a unique business email address as well as a domain name. They offer generous disk space and are guaranteed ad free. This way clients and business associates will immediately know that the email was from your company, as they will recognize your business name which is one of the advantages of a business email account. Thus, the risk of being black listed is also less if you have a unique account.

One of the best advantages is that they are a very simple, yet powerful means of advertising your business. Permission based email marketing is one of the most cost effective, productive forms of marketing, which can reach millions of potential customers.

Additional Help
Several firms offer their services and products to new entrepreneurs making the process of managing a company easy as well as saving time and money by simplifying tasks. This includes software, which is geared toward helping to run a company and keeping it legitimate.
About the Author
David Gass is President of Business Credit Services, Inc. His company publishes a free weekly e-newsletter on Small Business Consulting at their web site http://www.smallbusinessconsulting.com
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