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How To Write Effective Web Copy That Rank You At The Top Of The Search Engines

May 5, 2008
If you are looking for ways to write effective web copies for search engines, then you have to know how the search engines work first. It is crucial to understand the search engines algorithms in order to rank your websites in the top results.

Only then are you going to know how to effectively set up your website to, not only get your site noticed, but to make sure that it gets ranked at the top of the search engines. The first thing that you have to know is that it takes time to make your way up to the top of the search engines results. There is no free lunch in search engine optimization! Half of SEO is content. If you want a higher ranking, you need content that people want to read.

That is because they rank your website on different ranking algorithm. One of the factors that they grade you on is how long your web site has been around. That means, if it's been around a long time, then it's more than likely going to be there for a while. If they ranked all websites high when they first started, you would have a lot of websites that were ranked high one day and gone the next.

When search engines search your site, they are looking for quality content. For example, if you have a whole bunch of keywords just listed on your site, then it's not going to rank you high for that. That is why you have to come up with effective web copies for search engines. These are articles that have the keywords worked into them, also called SEO articles.

These are well written articles that have keywords placed throughout them, but it reads like a normal article. Content rich articles on many pages of your website are judged very favorably by the search engines. Because of that it is a very good idea to get content rich articles on many pages as possible.

These can be hard for some people to write, and that is the main reason why a lot of people like to hire freelance writers to write them for their website. However, if you are looking into improving your web site ranking, then you are going to need effective web copy articles.

Another thing that the search engines rank you on is how many times it ends up back at your site. Whenever another site has a link to your site out there, it gets taken back to your website, and you get a point. Over time, this can add up to a lot. So the more links you have out there, the better. However, do keep in mind that just spamming your link does not count.

The link has to be out there and placed on a site that is related to your site in some way. Usually, the sites have to be related in content for the link to count. If they are not, then the link actually will count against you.
About the Author
Do you want to learn more about Internet Marketing? I have just completed my brand new guide to Search Engine Marketing Success: ''How To Consistently Drive Thousands Of Targeted Visitors With Search Engine Optimization''. Download it free here: Search Engine Optimization Success. Serge Daudelin Affordable Search Engine Optimization Services.com. Serge Daudelin is a Search Engine Optimization specialist and consultant who has written over 300 articles in print and 5 published ebooks.
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