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Moving Your Bed & Breakfast Forward

May 6, 2008
You can easily help your bed & breakfast to move forward just by encouraging people to make reservations. This should be in the form of specials and promotions that go beyond your normal advertising. They should be for a limited time period so that people will jump at the chance to take what has been offered to them. All it takes is one night at your bed & breakfast for them to want to come back for more.

There are many angles that you can take when it comes to helping your bed & breakfast to move forward. You may want to try out several things at once so you can have more of a chance that something is going to work out for you. Take areas where you really need to make improvements and include them as part of your promotions as well.

If you are struggling to get people to fill up your rooms during the week then offer them something they can't refuse. You can lower the price or offer a free day if they pay for a certain number of them. People love to save money on their accommodations so they will certainly be interested in such promotions.

You also need to offer a very competitive price so watch where other similar businesses are. Hotels and motels are your competition as well so know their prices. You don't want to be too high or you will lose out on a number of guests. People can also become skeptical if you are too low so try to be very close to what others similar to your business are charging.

Don't pass over those that have already frequented your business though. It is harder to get new people than it is to keep current customers happy. Do all you can to make sure they know you appreciate their stay. Offer them special promotions that you send to their email account. Offer nice raffles and drawings where they can win fabulous prizes as well.

This can easily be done by asking guests how they heard about you. If you offer your regular guests free nights when others come to stay as well you will have plenty of free advertising out there. You can be sure that they will be working hard to get your business name out there with something like that in it for them.

It is common to offer some types of specials that can be found online only as well. People can find all the information they need about your business online and then secure their reservation. This will save you time and effort and keep them happy as well. They will be very happy that they have saved money just by booking the room on their own.

Try to use as many ideas as you can to benefit your bed & breakfast business. You will be able to tell what is working for you and what isn't. Don't be afraid to try some new things in order to generate continuous business. Eventually you want to get to the point where you are having to turn away requests due to being booked all the time by delighted guests.
About the Author
Patti Rob has some new, profitable ideas for starting a B&B.. This information might give you a foot up when you consider buying a B&B.
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