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How To Write A Killer Google Adwords Ad That Will Drive More Buyers To Your Website.

May 14, 2008
Whenever you are looking for ways to advertise on the Internet, one of the best ways is known as AdWords. This is a program that is run by Google. It is known for being one of the best, because Google is one of the best search engines, and they know where to place your ads to make it work best for you. You could place your ad in tons of spots, but if you do not know how to write a good PPC ad, then it is not going to matter at all.

That is because you have to be able to write a great AdWords ad to be able to drive a lot of traffic to your website. Writing the best ad for your website is not something that is going to come very easy. There are a few different things that you are going to have to do to make sure that your PPC ad is the best that it can be. In fact, there are two main parts that you need to make sure that every PPC ad has in it before starting your pay per click advertising campaign.

The first thing that you have to keep in mind when you are writing a killer Google AdWords ad is to include keywords in your ad copy. Perform a keywords research and think as one of the visitors that want to search for the keyword that you are advertising. However make sure to avoid keyword stuffing in your google adword ad. Repeating keywords in your ads can decrease your CTR and Conversion.

The next thing that you have to do is grab them in the first few words. It has to be about something that they like, and make them want to know more. The next part is called the call to action tag. This is a tag that usually goes on the end of your ad that asks a question to the reader. This is a question that they are going to want to know the answer to and it is going to make them want to read more by clicking on the link. The call to action tag does not always have to be a question, but a lot of the times it is.

There are tons of ways that you can go about making a good google adword ad, but one of the main factor is to make sure that your ad is targeting the right audience. If you fail to target the right audience you will get tons of clicks but no sales. So make sure to understand what is your niche and which audience you are trying to sell your product or service to.

When your ad is done it is a good idea to read it loud or have someone in your family or friends read the ad. Have them tell you if it makes them want to check out the product. If it's doesn't, ask them what would make you want to click on it and ad it in.

To Your Success!
About the Author
Do you want to learn more about Internet Marketing? I have just completed my brand new guide to Search Engine Marketing Success: ''How To Consistently Drive Thousands Of Targeted Visitors With Search Engine Optimization''. Download it free here: Search Engine Optimization Success. Serge Daudelin Affordable Search Engine Optimization Services.com. Serge Daudelin is a Search Engine Optimization specialist and consultant who has written over 300 articles in print and 5 published ebooks.
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