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Can a Little Guy Battle the Gurus in the Game of Internet Marketing?

May 24, 2008
But while they may be looking into it, many prospective Internet marketers are too intimidated to actually do anything to stake their claim. The primary reason? They don't know how to produce a product with an unusual or unique slant.

Many newbie 'net marketers believe that if one person is already successfully selling an information product on affiliate marketing, then there's no room at the top, so they drop their dreams and return to the shackles of a 9-5 daily grind in corporate America (or elsewhere in the world).

Is it possible for an unknown to break out onto the scene and become a hit based on what they know that's better or different from what Big Guy Guru has to say? Of course it is.

But in order to do this, the Internet marketer has to come onto the marketplace with insurmountable confidence so that his or her target audience will believe the message that's being sold. Confidence is built through constant learning and consistent daily action.

A guru isn't someone who knows better how to do something. A guru, in the Internet marketing world, is someone who did it in an original fashion and/or someone who has been earning a living steadily online for a long amount of time and therefore knows his or her stuff.

Most so called 'gurus' came from a different line of work; they weren't born into 'internet marketing', so they to had to either find a system, or build a system that worked.

That may be the most important word you learn -'system' - A system is simply a step by step daily action plan that you follow. Finding a successful system will cut your learning curve down dramatically and increase your profits forever.

Don't re-invent the wheel, find out who has succeeded online, and follow what they have done. Most successful people love to tell you how they did it, of course they may charge you for the information or system they share, providing it works, it will be an investment, not wasted money.

A little guy may be new to selling a product, but that doesn't mean he or she hasn't worked online for months or years to learn the ropes. If you were able to come online and learn Internet marketing well enough that it allowed you to succeed in a short amount of time, then that makes you a guru in your own right.

Many people are, in fact, turned off by the word 'guru' and get bored of reading about someones expertise. Fresh is a good thing in the world of Internet marketing, so before you throw in the towel and call it quits, make sure you at least give your dreams a shot at success and see if the public is willing to invest in your knowledge.

Remember that enthusiasm boils over, even on a static web page. So if you believe in your product, then it doesn't matter what niche you're targeting for your Internet marketing efforts - your audience will soak up your attitude and carry the torch for you into the realm of profits and guru status yourself!
About the Author
Ron Richardson is an online entrepreneur and consultant. "How To Easily Generate Thousands of Dollars Every Month With This Secret Affiliate Marketing System. Show Me The System
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