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Where Should You Place Your Adsense Ads?

May 29, 2008
It you're trying to make money with Google Adsense program, there are several things that you can do in order to help to maximize your profits. Many people who try to use this particular way of making money end up quitting because they are discouraged with how little they are actually making. The fact of the matter is, if you use it in the proper way this can be an excellent way to enhance your income or to even provide you with a primary income. It all starts, however, with advertisement placement.

Far too many people place their advertisements off to the side or down low on the webpage. These are typically the ones that complain about how poorly the advertising program works. If you are putting your ads in an out-of-the-way place, they will rarely ever get clicked on. In fact, you are almost asking people to go out of their way in order to click on your ad, something that they are never going to do. It is better if you make sure that the ad is directly in their face, right at the top of the page or close to the top if you are going to get the kind of clicks that you need to make serious money.

Not only does the need to be near the top of the page, you need to make sure that it is designed well so that it will pull in clicks. One of the easiest ways to do this is to blend the ad into your page as if it were a part of it. For example, if you have a simple article page with a white background, make the border and the background of the ad white as well. This will make it blend very well into the page and if you put the links directly above the article, they will pull in additional clicks.

Of course, it also depends on what kind of ad sizes you are actually using. One of the most effective of the as sizes is the large rectangle. If you use one of these at the top of your page that blends in well, you will definitely pull a lot of clicks. What if you don't want to be quite so out there with your advertising? You can use other Adsense ads as well if you use them properly. A good example of this are the link unit ads. You can also blend these into the page and make them look as if they were navigational links leading to various parts of your website. You would be surprised with the number of clicks you can get by using this method as well.

As far as the Adsense program is concerned, it all has to do with the number of clicks that you get. Make sure that you put these ads on all of your pages, especially in the right positions and the profits will follow.
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