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Having A Business Plan is a Must for a Franchise

Jun 4, 2008
Having a business plan is of utmost importance especially if you are deciding upon a first-time franchise opportunity or even if you are an experienced franchisee owner. It is the first step towards embarking on a new business and as you progress and grow you will see how important it was to have had one in place. It is also a requirement in order to get capital to fund your new enterprise. Therefore, a business plan is essential for acquiring money to get started and to chart your growth as well.

One of the advantages of purchasing a franchise is that you're not alone. You can often get assistance from your franchiser to help with the business plan. After all, your franchiser has a vested interest in seeing your business thrive. Besides, there are certain aspects of the business plan that the franchiser alone has the answers too. But if the franchiser doesn't have the time to help with the other aspects of the plan, or if you want to amend your business plan after getting the franchiser's guidance, you need to ensure that you do it properly.

A business plan for any franchise can act as a personal aid in prioritizing what's important and what isn't. You can operate your enterprise more successfully. With information provided by the franchiser, you will see that the features of a conventional business plan for a brand new start-up and those for a franchise are distinctly unique. The franchiser may be willing to help with other aspects of the plan in order to make the franchise itself more attractive to you.

Franchise business plans contain a number of features. The list isn't exhaustive, but it usually includes the following:

An introduction or abstract is prepared as part of your business plan which is shorter than an executive summary and notes the main aspects of the plan. Then the summary follows and it is more detailed and describes the company as well as the finer points of the business. The franchise itself is discussed in the overview and this is in place of the "industry analysis" section of a conventional business plan.

Competition is everywhere and the challenges you will face in this particular market are discussed in the next section of the business plan. How to manage a marketing plan, attract customers thru advertising and come ahead of your competitors are all covered too.

Another section of the business plan is the management and human resources section where the qualifications of staff who will run the franchise are discussed as well as the number of staff and how they work together as a team.

Your financial objectives and projections are another important aspect of the business plan and very necessary as with other conventional plans.

There are also exhibits or appendices which substantiate the information provided in the business plan. Examples are results of a market research or survey. Depending on how exhaustive these exhibits are, they can be part of the overall business plan document or are in separate binder.
About the Author
Curious about franchise business opportunities? Go to www.infoaboutfranchise.com and learn about the types of franchise business opportunities and other related topics.
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