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What Is The Difference Between Social Networking and Social Bookmarking

Jun 8, 2008
Certainly the social aspect of Internet marketing has really kicked in the past couple of years. You knew it was going to be important when we saw Fox purchased My Space, and Google purchased You Tube. Many people do not understand the marketing aspect of social networking and social bookmarking, so let's take a look at that in this article.

Social networking is a phenomena defined by linking people to each other in some way. Digg is a popular example of a social network. It allows you to interact with people online in a social way that a website would not.

Social bookmarking is the ability to save and categorize a personal collection of bookmarks and share them with others. For example you can post an article in your blog and then go to Stumbleupon and bookmark it for everyone to read. This is a great way to get traffic to your blog.

If you are a social person to person by nature than creating a profile in a social directory such as My Space or Facebook is a great way to get started with social networking. These are very good because you are able to meet people on the Internet with similar interests to yours.

It's a great way to make new friends, and eliminate some of the loneliness that comes with Internet marketing. It is also a great way to make future business contacts for your business and potential joint ventures.

Social bookmarking is really easy when you use plug-ins for examples on WordPress for a blog post. Onlywire.com is a service where you can bookmark to over 20 social directories with one click.

If you write your blog post so that they target a specific keyword phrase than social bookmarking can be great for search engine bait as well. You can easily do this by putting your keyword phrase in your title, in the first and last paragraph of your blog article, and then using variations of it in the body itself.

When you bookmark your post, the title tells your readers and the search engines what your blog article is about. Search engines will spider popular social directories such as Propeller, Reddit, Digg, and so on more often than they would spider your own blog.

Therefore it is a great way for the search engines to quickly find you again amongst the billions of blogs and websites online.

This is a quick overview on the difference between social networking and social bookmarking. They both can be great for your business, and should become a part of your overall marketing mix.
About the Author
David Ogden is an established online marketer who specializes in practical website resources and advice that have helped many people like you start their very own home based business. He can help you launch your very own money making website today, ready to take orders and pull in massive profits for you right now, guaranteed! Want to make money online now?
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