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Things to Consider When Choosing an MLM Opportunity

Jun 9, 2008
If you have decided to begin a new network marketing business opportunity, there are hundreds of choices and dozens of compensation plans to understand. Make sure you take the time to investigate and understand as much as possible about the potential company. Doing your due diligence could save you a lot of potential headaches.

The very first thing you want to review is the pay plan. Is it binary? Some type of matrix plan? Do you understand what you will need to do in order to receive commissions and bonuses?

The second important consideration is the product or service. Do you believe that the company has something unique? Is the product or service in high demand? Do you feel that the pricing is right? Are the products consumable (for repeat retail purchases)?

Next, look closely at the network marketing company, especially if it is less than a couple of years old. Use the internet to discover whether or not the company is publicly traded. If it is, there will be a great deal of information available, due to federal regulations about disclosure. If it's a privately held company, find the local Better Business Bureau for the coroporate office location and do some digging. No company is ever perfect but you want to see a track record of the company being responsive to complaints and problems.

Lastly, and most importantly, choose your sponsor and team carefully. This aspect is sometimes forgotten but it is extremely critical to your success. In my opinion, your team may be more important than the company that you choose to join.

If your upline is clueless, how are you going to be supported in success? If you have called several people to inquire about opportunities, have they responded in a timely manner? Do they promptly return emails? Do you resonate with their personality?

Look for a sponsor who knows and understands Internet Network Marketing. This is a relatively new thing for your industry. You will want guidance to do this correctly. Question your would-be sponsor about how they will train you and mentor you in this new direction. Will they help you with a personal web site? Show you how to set up your own autoresponder? Teach you how to use MySpace and Youtube to generate leads and business partners?

Continue searching until you find a sponsor that is confident and knowledgeable. It's important that you feel comfortable with this person; after all, you will be calling and emailing frequently when you first get started. Finding a good mentor, after all, is just as important as choosing a good company.
About the Author
Before you choose your new network marketing business, see MLM reviews and MLM Online Systems at Cathy's network marketing review site.
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