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The Anti-Aging Debate: the untapped powers of Organic Skincare

Jun 10, 2008
Growing old gracefully is no longer a maxim we are satisfied with. A year later and another wrinkle. Increasingly in a capitalist, commercial world, we want to live longer, but not in the traditional sense of growing old and living longer.

In some way we all aim to redeem our youthful features whether it's our faces or our bodies. Many people agonise over creeping wrinkles and crows feet. And lines around our eyes are an age giveaway to the opposite sex. So is it looking to the organic skincare for more natural, longer lasting alternatives?

Women are probably the biggest consumers of anti-ageing creams, moisturisers and cleansers and the plethora of skin care products available. Magazines and TV adverts play on the national consciousness and make us feel we need to look young to be beautiful. Glossy womens' weeklies or the classier monthly mags plaster screaming headlines about the latest celebrity to slip under the knife or going for a botox top-up.

Anti-ageing skincare is now big business. Euromonitor, discovered that the UK facial skincare market grew to a massive 71% since 1997. The fastest growing category is anti-ageing products, which together with regular moisturisers account for 61.7% of total market sales.

Older role models are being employed by skin care companies, who have long been criticised for focusing too strongly on the younger woman. Dior recently signed 47 year old actress Sharon Stone for a new advertising campaign for its anti-ageing line Capture and Estee Lauder has re-engaged Karen Graham, erstwhile model and spokeswoman for Resilience Lift.

Anti-ageing products receive rave reviews for the amount of peptides, fruit acids, antioxidants or Coenzyme Q10 and Retinol which is basically vitamin A. But which ones are the best? You can pay up to 229 for a 30ml pot of the La Prarie Range but according to the latest scientific study from the US on beauty-counter anti-ageing products, expensive products are not the best. The best performing anti-ageing product is actually the considerably cheaper Olay Regenerist, 16 for a 30ml pot.

For those worried about ageing, a trip to the a good beauty expert will set you back about 100 but at least you will get a proper consultation and most people would leave with a bag of samples to try at home. There are a few organic, natural anti-ageing products on the market. Ren's Glycolactic Skin Renewal Peel Mask is good for brightening dull or mature skin and decongesting blemish-prone skin but it's probably not suitable for very sensitive skin. Plante System Intensive Anti-Wrinkle Cream is from a French organic range new to the UK. IT features an antioxidant-rich plant complex and lily extract which plumps the skin and works against age spots. It's also paraben free and certified by Ecocert, the French organic body.

A few organic, natural anti-ageing products on the market are worth mentioning. Plante System Intensive Anti-Wrinkle Cream is from a French organic range new to the UK. It's also paraben free and certified by Ecocert, the French organic body. IT features an antioxidant-rich plant complex and lily extract which plumps the skin and works against age spots. Ren's Glycolactic Skin Renewal Peel Mask is good for brightening dull or mature skin and decongesting blemish-prone skin but it's probably not suitable for very sensitive skin. For those worried about ageing, a trip to the a good beauty expert will set you back about 100 but at least you will get a proper consultation and most people would leave with a bag of samples to try at home.

For those not in the know, Argan oil is known for its anti-ageing properties. For centuries, Argan oil has been used by Berber women in Morocco who use it to nourish their skin, hair and nails. Argans' anti-ageing skin softening properties are well documented. Not only does it help to reduce wrinkles by restoring the skin's water lipid layer but it also cools and soothes inflammation. Its anti-oxidant properties contribute to the neutralisation of free radicals, particularly useful in the polluted Western hemisphere. It helps cool skin that has been exposed to wind and the sun and also protects it in cold weather.
About the Author
Before splashing out on any anti-ageing ranges, read Sudha Kaviraj's article on how organic anti-ageing ranges fare better. Organicskintreats.com gives independent views on organic skin care.
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