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How to Choose Private Label Articles for Maximum Marketing Result

Jun 13, 2008
There are many places where you can purchase private label articles. Some places don't supply good quality articles but they can be used as a starting point for writing your own articles. Also many of these private label sites have a high membership which means you will see the same article being submitted time and time again to an article directory. The article directories frown upon this as they want every article submitted to be unique, if you submit an un-edited PLR article you risk getting your publisher account suspended.

When you get articles from a article membership site, you should take some time to edit your articles by at least thirty percent, to ensure that there is plenty of unique content within your articles. That could be quite a time consuming process especially if you have 1,000 PLR articles a month to edit or spin!

If you want your articles to be unique then you will need to change them, and if you are not able to do this yourself, then you should consider outsourcing your articles. This will add to the cost of buying the PLR articles, and you might want to consider buying unique articles, these unique articles will be more expensive than standard PLR articles but it may work out cheaper in the long run when you take into account the time it would take you to edit the non-unique PLR articles.

One of the main benefits of PLR articles is that someone else has spent the time researching the subject and then writing the articles, this research takes days and sometimes weeks so there is defiantly some time to be saved in that respect. Now there are many articles which are poorly written, and this is where you need to do your due diligence to ensure good quality articles, a bad article won't have nearly the same impact on your audience as an intelligent, well written article.

If you decide to use private label rights articles then you will also need to decide how to use them. You could use those articles for part of your research on a topic or niche. You might also want to use them to write your brand new articles rather than rewriting them.

If you are rewriting an article then you need to understand what the original article is trying to portray and then write it in your own words or add some new sections, paragraphs to the existing ones. As you spend more time doing this, you will find it becomes easier and easier. Just like with anything, the more practice you do the easier it becomes. The beauty of rewriting articles is that you can continue to use the same formula until you are satisfied with the end results.

One thing a lot of people forget is that the article needs to be interesting. Yes you want the search engine to index the article, you want the article directory to accept the article, but if people find it dull and boring then they will not end up on your website or clicking on your other articles. Use the article to tease them, let them know about the gems waiting for them on your site. Let them know that they will not be disappointed if they arrive at your site to learn more about the subject that interests them. However do make sure you don't turn your article into a pitch fest for your website, try and find a happy medium between pitch-fest and an informative, entertaining article.
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