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Affiliate Marketing: How To Design A Website That Works

Jun 15, 2008
A website is the first step in becoming an affiliate marketer. In fact, any person who is looking to have an online business, must have a website, this is the ultimate requirement. The website should be professional, simple, and informative. It does not have be graphic heavy or intensive, but it should display the utmost in professionalism.

To get started with your own website there are three steps that you have to take first. The first thing you have to do is to choose and buy your own domain name. The second step is to acquire hosting services. Finally, you have to design and upload your own website.

Preferably, before you decided to start a website you did some keyword research. It is generally a good idea to choose a domain name that uses your primary keyword or keyword phrase. If nothing else, choose a domain name that works well with your company and what you have to offer.

Choosing a hosting provider is relatively easy as well. There are many available across the web. GoDaddy is one of the most popular and reliable of the hosting providers available on the internet. You want to make sure that you have a good uptime percentage and that your files are safe in their storage.

Designing A Website

You have a few choices when it comes to getting a design for your website. Your first choice is to hire your own web designer. They talk with you, figure out what you are looking for, and design the website per your preferences, specifications, and instructions. If this is the route you chose, make sure that you tell them you want a website that is clean and professional.

You can find great designers at freelance sites such as ODesk or RentACoder. You can create something of an advertisement of your needs within these sites and other web designers will start to bid. After receiving your bids, you should look through every designer that has shown interest, look at their portfolio, how much are they bidding and charging. After doing this, choose the one that most appeals to you and has what you are looking for.

Your second choice will be to choose a free template from the many available on the internet. This is ideal for those who are not willing to pay someone to do their design work. All you will have to do is download the template from your choices website, replace the content with your own, and then make it live on your hosting provider by uploading.

Your third choice is to use what is called a site builder. Your hosting provider may offer a WYSIWYG (What You See Is What You Get) site builder or you could opt for software programs such as FrontPage or Dreamweaver.

What Does Every Good Website Need?

A good website must:

- Be Professional - You should use professional colors, most any color can be professional if used right and should be neat, clean, and easy to understand.
- Be Simple - Avoid a graphic heavy website, flashy banners, and a multitude of animation, this can be distracting. Keep it simple, easy to use, and navigational.
- Contain a Search Function - You want to make sure that your visitors can find what they need without a lot of clicks. Visitors love searching because it allows them to easily go where they need and get what they want in terms of information and products.
- Have the Ability to Capture Information to build your Mailing list - on of the most important elements of building a successful affiliate marketing business is building your own mailing list. Having a box or method of capture on your website is crucial to success.

You know that a website is the first step in creating your affiliate marketing business, make sure that it is easy to use, informative, professional, and can be easily navigated at the same time.
About the Author
Discover Kevin Sinclair's system for making profits regardless of whether anyone joins your network marketing business.
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