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No One Inspires Confidence Like LifeLock

Jun 18, 2008
LifeLock is one of the fastest growing identity theft companies on the market. With their CEO, Todd Davis, confidently displaying his social security number on national TV, LifeLock is giving its competitors a run for their money. How does LifeLock compare to its competitors and keep their CEO feeling confident about the protection of his identity? Take a look at the following 5 ways LifeLock compares to other identity theft protection companies.

First, LifeLock differs from most identity theft companies in that they offer theft prevention services by setting fraud alerts on your credit files with all 3 credit bureaus. Fraud alerts prevent lenders from issuing credit or loans without writing or calling you for verification. While most companies merely monitor the activity on your credit report, LifeLock goes a step further by requiring your verification before activity can occur on your credit report.

The second way that LifeLock compares to other credit protection companies is that it provides you with a copy of your credit report from all three credit bureaus on an annual basis. Reviewing your credit reports enables you to see if there has been any unauthorized use of your personal information to open fraudulent accounts. Although some identity theft companies only pull credit reports from one bureau, LifeLock pulls from all three bureaus giving you a greater ability to see any activity on your credit report.

Third, LifeLock continues to keep a "lock" on your personal information by ensuring that your name is removed from junk mail registers, pre-approved credit card mailing lists and that you are on the "do-not-call" lists. These avenues are then "locked" from thieves who attempt to secure credit cards in your name or who call to trick you into giving them your credit card information. In addition to preventing identity theft via snail mail and the telephone, LifeLock also offers eRecon and TrueAddress services to monitor websites and national databases for illegal use of your personal information or unusual changes to your personal information.

Fourth, LifeLock protects you and your family's identity by protecting your children's identity as well as your own. Children are often overlooked by other identity protection companies but are often targeted by thieves. By providing identity theft protection services for your children, LifeLock leaves no chances of someone in your family falling prey to identity theft criminals.

Lastly, LifeLock offers two services to save you time, effort, and worry in the event that your identity is stolen and fraudulent activity occurs. First, with LifeLock's WalletLock, if your wallet is ever stolen, LifeLock will provide an agent to assist you in cancelling all credit cards that were in your wallet and in contacting the necessary agencies to get your identification cards re-processed. Second, LifeLock offers a $1,000,000 full service guarantee that if someone steals your identity while you are a member of LifeLock, they will cover the costs associated with recovering your good name and credit.

With the growing number of identity theft protection companies on the market today, it is important to know how each company stacks-up to their competitors before deciding which company to use to protect your identity. LifeLock's identity theft prevention services place LifeLock among the leading companies that provide identity theft protection services.
About the Author
Jed Jenson is concerned about identity theft in the world today. To get more identity theft advice, visit here.
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