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Getting Started With Your Own Graphics Design Company

Jul 4, 2008
Are you up on all of the current technology in graphic design? Do you have quite a bit of experience in this field? If so, then you may be ready to market your skills and utilize your connections in the graphic design industry. Perhaps by starting your own graphic design company you may see your creativity overlap into other parts of your life as well.

Of course both prior business experience and being well versed in the graphic design software will make the project a little easier. You should also be fairly adept at web design and other art techniques that may be needed.

Most often a person will start as a freelancer or independent contractor in order to build their resume and portfolio, gain experience in bidding on jobs and handling clients. If you are successful as a freelancer, then you may decide to start your own graphic design services company.

It may seem a bit daunting in the beginning but with your experience it will be up and running in no time. One of the first things you should do when starting a company is to write a business plan.

Developing a plan is both tedious and time consuming, but it is an invaluable tool for one primary reason - it forces you to come to terms with your business idea. You will have to decide if your skills at logo design, brochure design, print design, web site design, custom designs, computer graphics or any other number of graphic possibilities will generate income.

Making a business plan is essential when you are trying to start your own company. When everything is organized and well thought out a bank will be much more receptive to giving you a small business loan.

There are many questions that you need to ask yourself, such as what unique services your graphic design company will offer over the competition? Is there anything in particular that will make you stand out and put you ahead of all the other businesses?

Having a good solid portfolio is crucial when you are trying to obtain customers. It is your chance to make a lasting first impression and potential clients looking for graphic design services will usually compare portfolios before making a decision on who gets the job.

If you are not quite ready to go solo with your graphic design company, then perhaps you should consider going freelance. However, it is important that you ask yourself a few questions. For example, have you got extra money saved up for the inevitable dry spells and do you have regular clients who provide consistent work?
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