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Promotional Trolley Coins - Useful And Collectable

Jul 5, 2008
Your company can be there when your employees, customers or friends go to the supermarket, and as this can happen several times a week; this could be seen as a fantastic way to promote your company's logo and name. A branded trolley token can not only used when going to the supermarket, but also at other places where a locker is needed. These places could be a swimming pool, or at a health fitness club and many more. Many of these can be and are being used by businesses on a regular basis by company employees and their employers and is a great way to get your company name and logo out there. Promotional trolley coins can be an effective method to promote your organisation and be useful to a person using a shopping trolley. The arrival of coin operated locks on shopping trolleys provided an opportunity that once picked up on was not missed by innovative promotional companies. There are many promotional companies online that will customise the promotional trolley tokens to whatever image, logo or words you would like to represent your enterprise.

Marketing experts usually try to engage common-use objects in their promotional concepts. Shopping at a super market is very common as is using a shopping trolley with a coin operated lock. Your organisation could be brought to mind by a promotional trolley coin at least several times a week if not more. The trolley tokens, sometimes named "coins for life", should stay with the recipient for many years of useful service.

Trolley coins are quite useful items to receive as a gift from your company or organisation. The entire reason the tokens exist is to save people from the bother of searching for a one pound coin every time they went shopping. With credit and debit cards becoming the preferred medium for shopping, it is entirely possible a patron will not have the required coin at all. The promotional trolley tokens are readily available without embarrassing searches for coins in the car park.

Many of the promotional trolley tokens have a hole to secure them to a key ring or other handy object. The attachment is usually removable if required, but most of the coins are usable without removing the attachments. However, to cover the possibilities, you should consider branding both types of trolley tokens for your customers and employees.

Most promotional trolley tokens use one side to place the manufacturer's details with the opposite side available for branding. The diversity of designs, colours, and styles already present in the trolley coin universe is leading experts to predict an interest from collectors in the near future.

The relatively low expense of promotional trolley tokens combined with the available visual impact demonstrates the great value of these items. Employees could all be given at least one token, as a badge of honour and pride to be in your organisation. Trade shows and exhibitions would be places for employees to trade tokens and along the way discuss each company.
About the Author
Matt Franks is director of Fluid Branding, the UK's largest supplier of Promotional Trolley Coins and Branded Trolley Coins at www.fluidbranding.com. For Eco Friendly promotional products, including Recycled, Organic and Sustainable items visit www.ecoincentives.com
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