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Promotional CD Holders - An Item That Appeals to All

Jul 13, 2008
When it comes to promotional items, it's sad to say that most of the promotional items that are available on the market are created with adults in mind. Of course, most of the businesses have services and products that are more geared towards the adult population. But where does this leave the children of people who may come to expos and conventions with their parents?

To solve this problem, a lot of companies are adding promotional CD holders to their list of promotional items that they offer.

Branded CD holders are a great give away item for:

Conventions and Expos
Goodwill gifts to children of clients
Goodwill gifts to children of employees
Door prizes

Another good use for branded CD holders is to offer them as a fund raising item to organisations. It's a great way to get information out about your company and what you have to offer, and the price of the branded CD holders can be written off as a tax deduction if you donate them for a fundraiser.

Branded CD holders many seem like a strange item to use for promotional purposes, especially if the company does not manufacture CDs or have anything do with the music business. But there are several reasons why offering promotional CD holders makes good business sense.

1. Branded CD holders are advertising that reaches everyone.

Instead of being something that is geared to only select group of consumers, CD holders are something that everyone can appreciate and use.

2. Branded CD holders aren't very expensive.

For the amount of potential advertising and clients that you will receive by offering promotional CD holders, they are an item that is surprisingly affordable.

3. Branded CD holders are something that will be used.

It's hard to tell whether or not the promotional items that you give out to people are actually going to be used or they will lay in a drawer somewhere, forgotten. But printed CD holders are something that everyone who receives one will use.

When you are selecting a promotional item, you want it to be something that is going to be used, that is going to be seen by a lot of people, and that isn't very expensive. When you hand out promotional CD holders, you are covering all three.

4. Branded CD holders make a good fund raising item

For people who are looking for fund raising items, they make a great one because they are an item that is in high demand. Whether the fund raising is for your organisation or you donate then for an organisation's fund raising event, the result will be the same -your visibility will increase.

Branded CD holders are a refreshing change in a promotional world that is mainly geared towards the adult population. They are an item that appeals to people of all ages and something that is highly visible and useful. As more companies and corporations examine their promotions and evaluate them, they will find that adding CD holders to their promotional items is a good financial move and one that they will not regret.
About the Author
Miles Lovegrove is director of Fluid Branding, the UK's largest supplier of Promotional CD Holders and Branded CD Holders at www.fluidbranding.com. For Eco Friendly promotional products, including Recycled, Organic and Sustainable items visit www.ecoincentives.com
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