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Promotional Pen Sets - A Tried and True Strategy

Jul 13, 2008
There is one executive gift that is always looked upon as a status symbol. When it comes to promotional items, this is one that stands out above the rest and is one that almost everyone knows. It's often given as a present for a graduation or a promotion within a company. This item is the promotional pen set and it's one of the most recognized gifts when someone is appreciated or reaches a milestone.

When you want to show people what they mean to you and to your company, there's no better way than to give them one of your promotional pen sets.

1. Promotional pen sets are a great client appreciation gift

If you have a client who has been faithful to your company for a long time, a personalised promotional pen set is a great way to let them know how much you appreciate them and their business.

2. Promotional pen sets are a great employee gift

Employees like to know that they are appreciated and one way to do that is to present them wit a personalised promotional pen of their own. Whether they reach a milestone in their career or they are retiring, it's a nice token.

No matter where a person is in their career, they are going to like having a personalised pen set. Pen sets are something that people don't usually buy for themselves, because they can be expensive and they are thought of as a gift that should be presented.

Something to remember about clients is that a happy client is more than likely to refer others to your business. Clients like to know that they are appreciated and that they aren't just another account to your company. You may find, in time, that the money you invested in the promotional pen sets given to clients was money well spent.

Promotional pen sets are also a good item to show off at a trade show. They are an item that is very visible in the business world and a definite status symbol. When people walk past your booth and see the promotional pen set on display, it's something that is going to make them stop and get more information.

Even though pen sets may seem like an unnecessary expense, once you start distributing them to valued clients and employees you are going to find that the investment was money well spent. Promotional pen sets are good for:

valued clients
valued employees
display at a trade show

You can also offer them for sale so that interested parties can purchase them for their children or friends who have something to celebrate, such as a promotion at the own job or graduating from high school.

Promotional pen sets are something that no company should be without. They are an essential item to keep on hand for client and employee relations and to show that your company is one that is worth dealing with. Promotional pen sets are definitely items that are worth the time and investment that you put into them.
About the Author
Miles Lovegrove is director of Fluid Branding, the UK's largest supplier of Promotional Pen Sets and Branded Pen Sets at www.fluidbranding.com. For Eco Friendly promotional products, including Recycled, Organic and Sustainable items visit www.ecoincentives.com
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