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The List and Opt In Email Marketing

Jul 22, 2008
One of the most 'must-have' components of any successful online business is an email list. Nurturing it properly can assure you unending profits for the future. If you agree with me this far, let me also tell you that list building is treated as an arduous task by many people, so here are 3 tips which are aimed to make your list building easy.

Create a squeeze page and lure them with free gifts: The squeeze page is one of the most significant ammunitions for building an email list. It is nothing but a one-page website which is strategically linked to the auto responder and this allows you to offer your visitors any free gift, as they provide you with their name and email address. A free gift can come in the form or report, audio or even videos. The more appealing your gifts are, higher would be the chances of people opting for your list. This is the most practical way you can build your list.

Interchange your promotional emails with JV partners: Plenty of go-getting marketers have successfully used this method of fast list building. The job is to locate a marketer having an email list having a similar line of business as yours and is interested to work with you. Then access this marketer whether there is any possibility of your coming together to cross promote each others products as well as lists. Not only is list building fast by this method but it goes a long way in building a name yourself too as a reputed marketer has promised to promote your products. It is also important to think of the additional benefit which the marketer is going to accrue by tying up with you, and this makes the joint venture more profitable.

Advertising in the Ezine: Though hardly shared this method is still one of the most successful ways to build an email list. This approach strategically uses the fruits of labor of other people like Ezine owners who have toiled a lot to build their subscriber lists. All you have to do is to purchase some advertising space in the monthly newsletters sent out by publishers of ezine. This method can also be used by writing articles for the ezine owners who are constantly looking out for fresh content. Then at the end of the articles, you can include your author resource box that promotes your squeeze page.

Conclusion: For enhancing your email list it is compulsory that you use one if not all the tips enumerated above. Pick any one method and put it to use and watch your list grow.
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