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Promotional Paper Clips: A Great Personalized Way to Promote Your Business

Aug 1, 2008
Some businesses use promotional items that are not geared at the clientele they need to attract. Other companies that have realized that in order to get to the prospective clientele that your business is for you need to use promotional items that they can use. If you are targeting businesses that have offices or use office supplies that the best thing to do is send them promotional items that they can use which are office supplies such as pens and paper clips.

Now you are surely thinking how can paper clips be turned into promotional items? Where this is a need there is a store that will supply them. These promotional paper clips are not your average run of the mill metal paper clips. These promotional paper clips can come in all sorts of styles, shapes and colors.

If you are targeting a specific company you might want to consider having the paper clips made in the shape of the first letter of their company. Such as an A. It will be made to swirl so that a portion of the paper clips will be used to hold that paper in place. You can add your company logo to the paper clips to make it a great promotional item.

If you are targeting a wider range of prospective clients then you might want to head towards a more generic type of paper clips. You can go with the letter paper clips in the shape of the first letter of your business name and then have your company logo or name printed on the paper clips.

Another great idea when it comes to promotional paper clips is to use paper clips holders as the promotional item. This will mean that the paper clips will be regular clips but the holders, the item that last the longest will have your company name and logo printed on the top or side of the holder. So anyone who reached for a paper clip will be able to see your company name and think of your business.

There are also several other options when it comes to promotional office supplies such as sticky notes, pens, erasers and pads of paper. While these promotional items might be cheaper they really do not last as long as a promotional paper clips holder will. This is an item that will sit on a person's desk for months and possibly even years to come.

Don't waste your money on a promotional item that will just be used and gone in only a few weeks time. By investing in a great promotional paper clips holder you will also be investing into your business and it's promotional items. Any good business owner knows that in order to create new business relationships, strengthen current business relationships and rekindle old business relationships is to use a good solid promotional marketing plan which of course includes great promotional items such as the paper clips holder. Don't let your promotional items be carried out with the trash get something that will last!
About the Author
Matt Franks is director of Fluid Branding, the UK's largest supplier of Promotional Paperclips and Branded Paperclips at www.fluidbranding.com. For Eco Friendly promotional products, including Recycled, Organic and Sustainable items visit www.ecoincentives.com
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