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SEO - Some Basics For Newbies

Aug 2, 2008
Every webmaster will probably agree that driving traffic to his / her websites will be the most important task. It is at the same time the most difficult task. However, you have to do that since you will not be able to make more with your site if no one visits it.

One of the ways to drive traffic to your website is to launch advertisement campaigns. There are a lot of different options when this is concerned. One of the ways is to join PPC networks. As a matter of fact, Google Adwords is probably the most popular PPC networks webmasters will choose.

However, launching advertisement campaigns will cost you a lot of money. You will need to plan for your budget before you actually your advertisement campaigns. If you do not have the budget to do so, you may need to go for some free options. In fact, you may still be able to drive traffic to your site without spending much money. The way to do it is to get a good search engine ranking. You will at least need to learn a bit of SEO techniques in order to get a goof ranking in the search engines.

The title tag is probably the most important thing you have to take care of when on page SEO is concerned. You have to make sure that you have your targeted keywords in the title tag of your home page. You have to do SEO for every single web page. As a result, you will need to make sure that the title tag is unique for each web page in your site.

As most webmasters will say, content is king. The contents of your site is extremely important if you would like to rank well in the search engine. Again, you will put your keywords in the contents so that they become keyword rich articles. However, in most cases you will not want to make the amount of the same keyword in the article more than 15% of the totally number of words.

The design of your site is also very important. Here the notion of design means the ratio between the visible texts and the program codes. As a rule of thumb, the amount of visible texts should contribute most part of a html file.

The link popularity plays an essential part in determining the ranking of your site. Consequently, you have to start your link building campaign as soon as you start your website.

As a beginner in SEO, you have learn all the above. You should also keep in mind that you may have to work for at least a few months before you can see some results. You should also prepare to learn more in depth techniques so that you can further boost your search engine ranking.
About the Author
Anson Hall is an affiliate coach. You can learn more about Make Money Online Now from his website. Be sure to check Increase Your Affiliate Commission.
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