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Motivating Yourself To Achieve Business Success

Aug 11, 2008
If you're starting a business, or are a business owner, you'll know that entrepreneurialism is about the idea, and the execution. To ensure your idea is galvanised for market exposure, and your execution remains on-track, you'll need to remain extremely motivated. Starting a business isn't easy, but when you're highly motivated it isn't just as hard.

Entrepreneurialism and Taking The Leap

At one point on your entrepreneurial journey, if you're successful, you're going to have to take the leap. That means leaving your job, brushing your security blanket under the carpet, and relying on your management income or equity from your business. That's tough, and it's one of the reasons why many would-be entrepreneurs never manage to get their first foot onto the entrepreneurial path. But, if you want suppliers, buyers, banks and employees to put their trust in you, then you must believe in yourself. A good way to motivate yourself, and overcome this fear, is to run through the worst case scenarios and think of how you would approach each situation. When you're prepared for the worst, you'll often perform your best.

No Personal Life & Feeling Isolated?

Isolation and entrepreneurialism go hand in hand. However, that's not to say it's not something you can do certain things to overcome. One great way to avoid isolation is to employ smart people. The more smart people you have, who share your goals, the more you'll feel like your part of a team. For a small business, having a business partner can also make you feel like you have someone who understands you better.

Entrepreneurialism is about showing dedication to your business, but you still need to enjoy life too. Although your business may not require that you have strict working hours, setting some anyway can be a great way to ensure you know when to switch on, and when to switch off.

The Dream

Entrepreneurialism, for many, is all about the dream. Some people dream of riches, others dream of changing the world, and some have more modest ambitions. But, for most, they all have targets that they want to achieve. If you cling onto your longer term targets, and understand the short term targets that'll get you there, then you can always think about them when you start to feel down.

If you haven't had a chance to think about your long term targets, then you should. This will not only help to keep you motivated, but will also be helpful if you ever need to raise finance. Investors and borrowers both like to know how you see your business.

Achieving Targets

Setting targets, and hitting them every time, is the best way to ensure that you don't let lack of motivation get in the way of success. Set yourself day-to-day targets, and be ruthless in ensuring you achieve them. Entrepreneurialism is, for most people, never going to be a walk in the park. Set yourself and your business targets and don't go home, or go to sleep, until you achieve them.
About the Author
Fancy trying your hand entrepreneurialism? CityLocal, the UK's top local directory, has franchise opportunities available. www.citylocal.co.uk & www.citylocal.ie
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