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The Clock Doesn't Stop on Used and Pre-Owned Rolex Watches

Aug 13, 2008
The market for used and pre-owned Rolex watches has risen steadily over the last couple of decades as more people desire Rolexes for their design, craftsmanship, and enduring value. Given the current state of technology and its impact on our lives, it?s easy to forget that wristwatches barely existed a century ago. Pocket watches were the only real option, and the main obstacle to wristwatch production was that the moving parts inside a watch could not be made small enough to fit in a wristwatch and still meet the standards for accuracy and performance. Then in 1908, a German named Hans Wildorf founded Rolex with his brother-in-law and from that point forward, personal timekeeping would never be the same.

Not only did Herr Wildorf make Rolex watches small enough to fit comfortably on a wrist, he also invented the world?s first truly waterproof watch and a few years later, the world?s first self-winding watch, the Rolex Perpetual. These are some of the many highlights in the history of Rolex watches and the extraordinary people who built the company through their relentless pursuit of precision and exceptional craftsmanship.

These days, the Rolex name is one of the most recognized brands all over the world and people have no qualms about buying a used or pre-owned Rolex, as everyone knows they are built to last and withstand extraordinary conditions. Rolexes have descended to the deepest recesses of the Marianas Trench, circled the wrists of climbers who have reached the summit of Mount Everest, and even accompanied astronauts into space. Despite the demands of these radically different environments, Rolex watches maintained their ability to keep incredibly accurate time without interruption.

Perhaps the intrinsically human want to associate ourselves with excellence inspires people to purchase used Rolex watches or, to use the currently popular term, pre-owned Rolex watches. Or maybe it is the fashion statement that a Rolex watch makes in any milieu. It also may be the simple satisfaction of having a personal accessory that will continue to perform reliably year after year in all conditions. Whatever one's motivation for buying a used Rolex may be, the market for pre-owned Rolexes continues to grow with no end in sight.

It's hard to imagine that the arrival of quartz digital watches in the late 60s and early 70s almost made mechanical watches obsolete. As consumers flocked to inexpensive digital models flooding the marketplace, many Swiss watch manufacturers scrambled to revamp watch production, but Rolex steadfastly stuck to its values and time-tested production methods. That persistence paid off a few years later when one particular pre-owned Rolex model became prized by collectors in Europe and throughout America. Rolex produced only one model of the quartz watch in a limited production run and today, it's one of the most sought-after pre-owned Rolex watches by collectors.

The demand for the Rolex quartz is dwarfed by collectors? enthusiasm and desire for another model. The first Paul Newman Cosmograph Daytona was introduced in the late 60s and featured a built-in stopwatch that was a practical tool for racing car time trials, as well as a variety of other uses, from horse racing to track and field events. Because of the boom in digital watches at the time, Rolex produced a relatively small number of Paul Newman Daytonas, but in the 80s, it became a must-have for serious collectors of used Rolex watches and as prices soared, they became harder to find.

These are only a couple examples of used Rolex watches indicative of the value that pre-owned Rolex watches retain over time. While the resale value is exceptionally enduring, most people more often purchase used Rolexes for uniquely personal reasons. No matter what the reason for purchase, a pre-owned Rolex allows one to touch the past, and despite the age of the instrument, each piece resonates with the uncompromising standards of workmanship and quality materials synonymous with the Rolex name. It is of no surprise that the market for used Rolex watches is hot and expected to remain so for the foreseeable future.
About the Author
Jonathan Zach and DressYourWatch.com offer a full line of pre-owned Rolex watches. They specialize in creating custom Rolex watches with Rolex bracelets, dials, & bezels.
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