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Three Corporate Gift Tips

Aug 19, 2008
When you are trying to decide what type of printed corporate gifts you are going to give to a client, there are a few things that you should use to help you make the right decision. These will help you get a better understanding of what your goals are going to be with the printed corporate gifts that you are choosing.

Whether or not to use a logo

This is one of the first things that a company has to decide when they are choosing their printed corporate gifts is whether or not they should put the company's logo on them. It's nice to see a company name on products, but not everyone is going to want to get a gift with a company name or logo on it.

Some companies find that logos are best for promotional corporate gifts that are inexpensive, such as calendars, key chains, mugs, and plastic pens. But this is something that is up to the company. A lot of companies would rather put their name and logo on everything so that the recipient is always reminded of it.

How Much they Should Spend

One thing that a company considers when they are setting a budget is how close they are to their clients, but an accepted value amount is usually around twenty five dollars. It's always a good idea to see what the guidelines are in the industry of a company. There are also often tax limits on the values of the gift certificates and cards that are given to the employees of a company. The gift should never look as if it's a bribe.

Of course, there are special occasions when someone may be given a gift that is more expensive, like when someone is retiring. No matter what the promotional corporate gifts are for, you should know what is an appropriate spending limit.
What gift to give

The last decision a company has to make once they have figured out how much they should spend and whether they should put their logo on the items or not is what types of gifts that they should give. They should think about the things that their clients like and go by that when they are choosing promotional corporate gifts for their company. People appreciate getting things that have to do with their likes.

The three things above are the ones that a company has to answer before they can start a gift giving campaign to promote their business. They have to know whether or not they are going to put their logo on their promotional corporate gifts, how much they are going to spend on their promotional corporate gifts, and what types of promotional corporate gifts they want to give.

Promotional corporate gifts are items that can help a company a lot and do help to build up relationships with their clients. They help to build business and relationships, and help employees know that they are appreciated. They are an item that is good for every company to have.
About the Author
Miles Lovegrove is director of Fluid Branding, the UK's largest supplier of Promotional Corporate gift and other Promotional Products at www.fluidbranding.com. For Eco Friendly promotional products, including Recycled, Organic and Sustainable items visit www.ecoincentives.com
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