Home » Internet

Got a Glitch In Your Web Design? Time for a Professional!

Aug 21, 2008
The success of an online business depends on the quality of its website design. Sub-quality website design means lost revenue and lost customers. Today's Internet users expect pages to load instantly, and they want a trouble-free shopping experience. If they encounter difficulties trying to access your site, they are unlikely to come back in the future to give it another try.

If a customer can't access a website, it doesn't matter how good the company's products and services are. Technical difficulties with the functioning of your site derails all of your marketing efforts. Investments in marketing campaigns become wasted money.

Common Glitches Found in Poorly Designed Websites

Though website design glitches come in a variety of flavors, they all fall into the same category: unintended consequences. Basically, a glitch means that something you want to happen doesn't, and something you don't want to happen does. A glitch in the web design is directly related to the amount of traffic your site will generate. From that it naturally follows that these glitches have a negative effect on your sales. These are some of the most common technical glitches in web design:

* Pictures not loading properly
* Pages and images taking too long to load
* Sizing and display issues
* The website is temporarily offline or unavailable
* Delays in order processing
* Items disappearing from the shopping cart
* Jumbled or overlapping text
* Fuzzy images and lines
* Misaligned line detailing
* Incorrect color fading elements
* The appearance of random blocks of mismatched colors
* Hyperlinks that are broken or link to the wrong URL
* Problems with meta tags
* Malicious code
* The website is changing the viewer's computer settings

Web design companies are aware of the common glitches to look out for. Part of their job is to review your website for potential glitches and correct any bugs in the design. The ability to troubleshoot for glitches in web design is a product of experience. A true professional will deliver a final product that has been thoroughly scanned with an eye to detecting problems.

Three Qualities of Superior Website Design

The only surefire way to avoid glitches in your website design is to hire a professional web design company. As an online business, you need a website that is simple, creative and effective.

Keep it simple. One of the top reasons people shop online is for convenience. Customers won't continue to patronize an online business if the site is difficult to navigate or the checkout process is overly complicated. With so many other companies to choose from, customers have no motivation to struggle with poor website design. Ideally, your website design will be crisp and uncluttered. Simplicity and ease-of-use should be the end goal when selecting and creating functions, content and images.

Be creative. With the fierce competition facing online businesses, you need a website design that stands out from the crowd. However, creativity isn't synonymous with overly flashy design. Instead, make good use of white space to showcase your images. Allow readers to quickly scan content with headings and subheadings.

Make sure it's effective. By analyzing the number of visitors to your website and the rate of sale conversions, you can instantly assess the effectiveness of your site. Your online business will remain successful as long as your site is easy to navigate and the checkout process is smooth. Pages that don't load and problems with shopping carts or online payments are the fastest ways to lose customers.

Finding and Correcting Glitches in Website Design

No one is perfect, and website designers are no exception. Every website is going to have the occasional glitch. The point is that a top quality web design company will provide you with ongoing support, which includes correcting those periodic glitches. Hiring a website designer is like having another member on your team working towards your success. As your business grows, they can add new functions to your website design, such as online payment solutions and shopping carts.

Whenever the human element is present, there's always the possibility of a technical hiccup. What makes a web design company truly professional is their commitment to recognizing and fixing any glitch in the web design so your business can continue to operate smoothly. Working with a web designer helps eliminate the downtime that loses you both visitors and revenue.

Carefully research a number of website design companies before you decide which one to hire. The best web designers are dedicated to meeting your needs and delivering a sensational website free from glitches and sure to wow your customers.
About the Author
Chris Coleman is a Business Analyst at Capita Technologies. Capita Technologies provides web design services for a wide variety of clients.
Rating:
Please Rate:
(Average: Not rated)
Views: 140
Print Email Report Share
Article Categories