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Writing An E-Course To Market Your eBook Online

Sep 2, 2008
Getting your eBook written is just one part of the online writing process. The next step will be to market your writing to let others know what you have available that can help them. Marketing your eBook will require that you come up with regular and organized ideas to promote it.

One of the best ideas involves writing an e-course to coincide with each chapter of your eBook. This e-course can be given away to prospects that have shown an interest in your topic. This method of marketing your work can also be very profitable as well. People who sign up to receive your e-course may also end up purchasing affiliate products from you in the future. Here are some ways to write a profitable e-course based on your eBook.

Give your e-course a theme. If you are basing it on one of your chapters, make sure each lesson is related to the topic discussed in that chapter.

Set up an opt-in box on a website or blog so that people can easily sign up for your e-course. When they do opt-in they will begin receiving a lesson every day or every few days through an autoresponder system you have set up.

Make it easy for visitors to your blog or website to sign up to receive your e-course. Place it at the top of your blog or website. You will send it to them in exchange for them giving you their name and email address to be included on your list.

Create it as a multi-part course so that they will receive a new lesson every two or three days over a period of time. This will be one way that your new prospects will come to know and trust you as they receive each new lesson.

Make each lesson interesting. Include tips and ideas that will involve your reader. Invite them to email you if they need more information or have questions.

Add a link to a related affiliate product at the end of each part of your e-course. If people are truly interested in your topic they will be far more likely to purchase a product you are recommending to them.

Even if you have never written an e-course, give this method a try. Everyone on the internet is looking for something free in the very beginning, so build your name and trustworthiness through the e-course lessons. The people who receive each lesson and are responsive to you will be the ones most likely to purchase you eBook at some point in the future.
About the Author
Connie Ragen Green teaches you how to write articles and eBooks to build an online business, as well as how to use the technology needed. Visit http://www.EbookWritingandMarketingSecrets.com to find out more.
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