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What You Must Know About Article Directories and Search Engine Optimization

Sep 5, 2008
Article submission is a must web marketing strategy if you are running an online business. There are tons of services available on the net that giving different services at certain rates. If you are intend to make your site improves in search engines and getting more popular then articles submission is a must have marketing strategies. Probably, many of you has been wondering what is the article directories actually?

Article directories are websites that act as a storage for free articles. These articles are usually put there by whoever owns the copyright to them as a promotion method. Each article has the owners byline placed under it so that those who eventually read the article will know who wrote it or at least who owns it and will be able to get in contact with or visit their website for further information.

Articles directories are a great place to put your articles so that they will make you money. By using this method, people who are interested in your product or service will see your article, view you as an expert in the subject, and will visit your website. Even if you cannot write or do not have any knowledge on the subject on which you are promoting for example for you run an affiliate website, you can always hire a writer to do the work for you.

Getting quality articles written will be expensive up front, but they will pay for themselves in no time, either through affiliate sales or selling your own services, and everything from then on is pure profit.

Lets take a real life example. Imagine that you are an accountant working from home. You write an article on an accounting topic and place it on various article directories. Those who are looking for the subject you wrote about will read your article, see that you have the knowledge and skill that is needed to do a job for them, and visit your website or contact you via email. Your article just gained you a new client who may use your services regularly, but will definitely give you a nice profit at least once.

Furthermore, since you have posted it on a free article directory, others who have affiliate websites about accounting will inevitably use your article for their website. Since they must attach your byline to it, this will bring you even more exposure for every website that re posts your article. This is because you will be benefiting of off the traffic that they get to their website.

Learn to use search engine optimization techniques when writing your articles. If hiring a writer to write articles for you, you can choose one who already knows about SEO or you can supply them with a list of keywords and let them know where they should be placed and how many times they should be repeated throughout the article. Optimizing your articles for search engines will help them rank higher when someone searches for a keyword relating to your subject, which means that you will receive more visitors because more people will actually see your URL.

It is a fact that most visitors do not look past the first search engine result page and by the third search engine results page there is practically no audience left for you to promote to. What this means for those on the third or high page is no traffic. This is why it is very important for you to make sure that your articles are prepared in a way that will eventually get them to that first or second search engine results page.

There are numerous article directories out there for you to utilize. Your bet best is to put a copy of each of your articles on every one for maximum exposure. It will eventually help to bring more traffic and customers to your website, which will lead to new orders and more profit.

But take note that to get the maximum results you will need a good quality articles that comes with search engine optimized keywords or contents. It is advisable to get a good copy writer to product the best articles.

Good SEO contents will push your website to a higher ranking that will drive you tons of organic traffic every month that will increase your website popularity and get you more sales. So, based on above web marketing tips, now you can see the importance of article submission as part of your web marketing strategy for your business.
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