Home » Internet » Search Engine Optimization

Search Engine Optimization Stuff To Do To Your Page

Sep 6, 2008
One of the best ways to get instant traffic to a web site is to pay the search engines to get listed, using "pay per click" advertising.

If you do some search engine optimization, you can get the search engines to like your pages more, and then they will list them in the organic results (the results people see when they search).

Page Rank is this thing from Google (where Larry Page works), where each page on your site gets a ranking from 0 to 10, and supposedly, the higher the number, the better it is for you and everyone else. Getting a better pagerank usually means you get better search engine results on the search pages, so I am going to show you how to do some things to your pages that will increase your pagerank and give you better results on those search engine results pages (they call them "SERPS" ).

Sound cool? Then lets dig into things you can do to get good rankings in the search engines.

1. Have other sites link to your pages using keywords.

Having a lot of other sites pointing to your site is a surefire way to get the attention from the search engines. If those links use words that people search for, you have a shot at getting on the results pages of the search engines.

One way to do this is with article marketing (see my other articles). You simply write a short informative article, include an author box with a hyperlink back to your website, using a keyword you know people search for. Then you submit this article to many article directories.

2. Make sure your keyword is in the title tag.

The title tag is what you read at the very very top left of your browser. Make sure your keyword shows up there.

3. Include your keyword in your headline.

The headline is the big text on your web page. It is the "H1" tag, if you look at the code for your page. Your page should have only one big headline, and your keyword should be in it.

4. Include similar keywords on your web page.

Putting related words on your web page means it is designed to be read by others, and the search engines love these kinds of pages, and include them in their results pages.

5. Remove code from the top of your html.

To look at your page in html mode, open it, and then right click and choose "view source". What you are looking for is stuff that isn't readable, like javascript code and "css" descriptions. Move that stuff into other files, and include it from your page. Get the help of a techie if you don't get this part. Basically, you want Google and the other bots to read writing you can read, and nothing else. If the top of your page is filled with programming junk, you will not get ranked in the search engines.

6. Put the full link to your internal HTML pages.

This means instead of linking to flowers.html, you should link to http://www.yoursite.com/flowers.html. This makes the search engines visit your other pages, and list them in their results.

7. Update your site frequently.

Frequent updates means your site is alive and dynamic, and this will cause the search engine spiders to come often, and keep you listed high in their results, since you have the latest, most important publications.

Try these tips out, and watch your search engine results rise higher and higher. It is simple when you know what to do.
About the Author
Uncover the secrets of plain, simple search optimization secrets that can transform any website business. seo is simple stuff with the right help.
Rating:
Please Rate:
(Average: Not rated)
Views: 170
Print Email Report Share
Article Categories