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?SEO Writing: 7 Ways to Make It a Successful Process

Sep 10, 2008
As you may know, adding content to your website increases your site's search engine optimization, also known as SEO. Search engines will scan your web pages and index the information that they find. When someone performs a search, using the terms on your webpage, your page will come up in the search results. This will keep traffic coming into your site.

Make a List of Keywords: A very important part of making your SEO higher is putting together a list of keywords. Programs available online like Wordtracker will let you know how many people are searching for what key words and phrases. If your website is about pet care, for instance, you can use online programs to find out what keywords and phrases and being most searched for.

Create Keyword Density: Once you develop your list of keywords, plan to use two to three of your chosen key words and phrases at least three times each within the body text. You can use other variations of those keyword throughout the page. Keyword density measures the amount of keywords used in content. Keep your content full of keywords yet natural looking to maximize your SEO.

Separate Pages Need Separate Keywords: Each page should have its own set of keywords, based on the content found on that particular page. If you have a website about crafts, containing separate pages devoted to knitting, scrapbooking, sewing, etc, using the same keywords for each page would limit the amount of search engine traffic you would otherwise receive.

More is Better: Adding to the amount of content your website has is always a good thing. Content articles for your website should be at least 250 words long. Breaking down information into more manageable chunks of information will make your website more accessible.

Using Titles and Headlines: Making good use of titles, subtitles, and headlines will help you write an article that uses lots of keywords without sounding overly repetitive.

Let Keywords fill In the Blanks: If you write your copy while focused on your keywords, your text may sound strange when read back. Instead, when you site down to write, write a non-optimized draft first, and then look for places to put keywords.

Keep Things Interesting: Remember that you want real people to end up reading what you have written. That means that your article needs to be interesting and of real value to the reader. Even if the article has lots of good information in it, if it is boring no one will want to read it.
About the Author
Whether you're buying or selling collectibles, eBay is a great place to be. In spite of all the other stuff being sold there, collectibles are still one of the biggest areas. Find out more about buying and selling on eBay on the Online Auction Advisor website.
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