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Monetizing Your Blog - And Keep Total Control

Sep 10, 2008
The main task for many people who want to write and create their own blog is to make some money from it at the same time. You can become known as an expert on a particular subject that you love by writing a blog regularly, but there is nothing sweeter than earning revenue from it as well.

Some people choose to sign up with a service that pays them for their blog posts if they write about certain services or products in a positive way. Other people don't like using this type of service though as it means they cannot be as objective as they would like to be.

If you want to write truthfully and keep total control over your blog then your best bet is to use contextual advertising, such as Google Adsense or text links of various types. Contextual ads mean that if your blog is about tropical fish then your ads will be related to that subject as well.

You can also find affiliate products and links that will enable you to earn money for recommending services and products to your readers. Again, these should be related to the subject of your blog - and you will usually find that you get a high click through and take up rate for this kind of monetization.

The main thing to remember is that what you write will always be paramount. Don't be tempted to fill your blog with links, recommendations and sales patter, because people will assume your main purpose of writing a blog is to make money from it. That may well be true but you need to offer real value and real content for free, to keep people coming back to read everything you write. And that will bring traffic. The more traffic the more ad revenue, whether it's Google Adsence or selling ad space to advertisers, it's all based people liking your content.

You also need to make sure that your blog is configured for SEO, this is very important so that your good content will get indexed by the search engines.

In the end while monetizing a blog to bring in an income is a big goal of many bloggers, you should always think of your readers above everything else. If you do that you will find your blog can really take off and bring you more regular readers, traffic and money than you might have thought.
About the Author
-Gregg Brown

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