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Top 9 Tips for Ecommerce Mobile App Development

Jun 29, 2016
Growing number of mobile users has greatly reduced mobility cost and made it great source of profit for ecommerce giants. Today, if your ecommerce brand is not having a mobile friendly application, then you are definitely missing out on great traffic of online shoppers. It is suggested by top ecommerce application development services providers to have an app that will cater to needs of the customer on the go and will enhance their shopping experience altogether. Nowadays, an app can make or mar your business's growth greatly. It is published in Google reports that about 83% of respondents agreed to switch to mobile app for increased revenue. Here are some tips that will help any ecommerce mobile app development company:

1. Intuitive Navigation and User-friendly Interface

Keeping the fact in mind that the user area is much less than laptop and desktop application, intuitive development and proper utilization of space is necessary. It is critical to have an interface which is not cluttered. Nothing puts off a mobile than an overtly elaborate design.

2. Minimalist Design -

Follow the simple rule of KIS- Keep it Simple. Use clear, short and direct words to great impact on the visitors. Clear demarcation of product or service categories is a plus. Avoid long phrases/paragraphs that are troublesome to read on mobiles.

3. Clear and Quality Images

Use images that bring out USP of your products or services well and are not heavy files that take too long to load.

4. Intuitive Color Codes

Do a lot of homework improving interface and its graphic appeal. Make use of catchy colors and easy to navigate interface because what users expect is minimum clicks maximum navigation to complete the process.

5. Clarify product categories and hierarchy upfront

From the very first page of the app, direct first level of product hierarchy in a well-sorted way for the users to easily comprehend the product categories. Don't commit grave error of displaying all the product lines on the homepage.

6. Avoid Automatic Carousels

Apart from showing to many pop ups that interrupt thinking also automatic carousels are not welcomed It is best to display your best selling product or services through a static image rather than pop-ups on the landing page and letting the consumers get what they want by easy navigation.

7. Easy design for Purchase

Another important aspect, the checkout page should assist the consumer in hassle free product purchase. It should have shopping cart and both options to add and to check out. The layout should place the shopping cart icon or merge price tag as shopping cart to ease buying experience. Make it as simple for the customer to point a desire to buy the item. Use minimum monetization ads such as pop-ups and extra schemes between adding to cart and check out.

8. Prominent placement of Call to Action (CTA)

A CTA button that enables customer to close the purchase should be prominently placed on the screen. With easy means to contact seller and customer care for support.

9. Security is important

"Spend Money to Save Money" should be your aim when it comes to security. Make your payment gateway secure because once a customer loses faith of security from your app it is gone for ever.
About the Author
Sterco Digitex is a veteran Ecommerce Mobile App Development Company & Ecommerce Application Development Services in Delhi NCR for an array of clients in various domains like technology, ecommerce, education, games and utility etc.
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