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5 Tips For Selecting The Right Niche For Your Site Build It Website

Aug 17, 2007
While Site Build It is a great tool for building websites that generate free, targeted traffic, it can't work miracles. If you choose the wrong niche market, not even SBI will be able to help you make it work.

Niche selection is critical to the success of your online business. It's no use building tons of great content, finding appropriate affiliate programs and pouring your heart and soul into your web business if your market isn't interested in buying from you (or doesn't have the capacity to buy from you).

Make sure you follow these tips before you nail down your niche market or your site will struggle and most likely disappoint you with its results.

1) For best results, you should have a personal interest or even a passion for your chosen niche market. It takes time to build an online business despite what the 'Get Rich' ads tell you. If you aren't passionate about the market you choose you run the risk of losing interest before you finish building your business and you'll simply be wasting your time.

2) The market you target must not be too big or you'll get lost in the crowds of people all trying to get people's attention. Big active markets are great if you have a huge marketing budget and lots of public awareness, but they are extremely hard for small business people to break into.

It's not impossible, but you'll do much better initially if you choose a small, sub niche related to one of the big markets and start there. For example, cars is a big market, Chevy cars is a sub niche, Chevy car repairs is a better niche to start in with much less competition.

The Site Build It Brainstormer is ideal for finding perfectly targeted, tightly focused keywords that you can consistently rank well for in these smaller niche markets. Starting small will mean you have a good chance of generating free traffic quickly and getting your web business off on a strong foundation.

Ultimately you could expand out into the wider Chevy car market, but by starting small, you give your web business every opportunity of making it because you are laser focus on a specific topic.

3) The niche you choose must have lots of people who are willing and able to spend money on products and services. Not only that, but it's best that they are spending money on Information products because this is where the highest profit margins are.

It's OK to promote physical products online and many people do very well at this, but you can't beat information products for making lots of high margin, hassle free profits.

4) You want your niche market to be filled with people who are extremely passionate about everything to do with their favorite topic. It's much easier to sell products (especially information products) and services to people who are pre-disposed to buying all sorts of stuff to fuel their passion.

If the niche you are considering isn't filled with people who are jumping over each other with excitement, it could be a red flag that makes you think twice before spending the time required to build a business around it.

5) Even if you are going to offering your own products and services, it pays to be involved in a market where there are lots of affiliate programs available so you have opportunities to promote additional products to your list of prospects and buyers.

Not everyone is going to buy what you have for sale, so having affiliate products to fall back on will mean you will never be short of things to offer your growing list of subscribers.

By following these 5 tips for selecting a profitable niche market, your Site Build It site will have every chance of not only ranking well in the search engines but generating the kind of returns that will put a smile on your face for years to come.
About the Author
Rocky Tapscott is the author a free 5 Part Mini Course "How To Supercharge Your Site Build It Site In 14 Days" which shows Site Build It owners how to quickly get the most out of the SBI system. Drop by
http://www.sitebuilditmadeeasy.com
to grab your free copy.
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