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Proof That Mortgage Brokers Are Better For Consumers

Aug 17, 2007
Here is a press release from the National Association of Mortgage Brokers highlighting the results of a study done by George Washington and Oklahoma State Universities. The link for the study results is listed in the press release.

What you should do, if you are a mortgage broker, is print this press release, write one similar to it and submit it to all your local media. Include it in your sales presentation. Bring it out whenever a client says they can get a better deal at their bank. Post it on your website, and hang it on your wall for all to see.

Study Reveals Brokers Are Less Costly Option For Sub-Prime Borrowers New Study Finds Factual Evidence That Consumers Pay Less With a Broker

Washington, DC. October 18, 2006 Brokers are a more cost-effective option for consumers in the subprime home loan market, according to a joint study released by economists at George Washington and Oklahoma State universities.

The study compared sub-prime loans originated by brokers and traditional lenders such as banks between 1995 and 2003. Its findings reveal that the reason brokers originate more than 50 percent of all residential loans is because they are a more efficient and cost-effective option for consumers.

"Brokers are small business men and women who have to be competitive to remain in business," said NAMB President Harry Dinham. "The hard data in this report is a clear sign that this competition is benefiting consumers in the sub-prime market."

Dinham said that it is unfortunate that some groups have tried to use anecdotal evidence to accuse brokers of encouraging consumers to choose loans that are more profitable for the originator. This is commonly called steering.

The study notes that, "The evidence does not support the hypothesis that customers of brokers generally pay higher prices than customers of lenders because of steering. One can conclude only that in the sub prime market brokers' customers generally paid less than lenders customers."

"Unlike many of the largest lending institutions, most brokers are members of their community who help originate loans for the same people we spend time with at Kiwanis Club meetings and Little League games," said Dinham. "Our reputation is the heart of our business and it only makes sense that we would do everything in our power to make sure our customers are treated fairly."

The report used data from ten large sub-prime mortgage lenders and was conducted by the George Washington University School of Business and its Financial Services Research Program
About the Author
Ameen Kamadia, known as "The Millionaire Loan Officer" offers dozens of free articles about mortgage marketing. Get dozens of great cheap lead generation ideas at his free Mortgage Marketing website.
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