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Website Development And Avoiding Duplicate Content Issues
Website content is a very important part of your website development if you want to ensure your site is well ranked in the search engines. Developing a website can be a very painful experience and it's so important that you ensure that you follow a few rules when it comes to adding content to your website.
In the same way we get bored of relations repeating the same old stories search engine have a similar opinion, they don't like it one bit!
Duplicate content can be a damaging factor in the success of your website development and is generally considered as content that is identical or very similar to content on other websites and domain names and as far as the search engines are concerned this means that your content is not worth repeating.
There is a logical reason why the search engine algorithms are designed this way and it is the ensure we as the customer does not spend time clicking on the same content, a situation that can lead to people moving on and using a different search engine. Not something any of the search engines would like to see happen.
It is in your best interest to take a little time and remove or change any duplicate content on your website as part of your website development. So you know all about the affect of duplicate content now so how do you go about spotting it?
There are two main categories of duplicate website content:
Duplicate website content that is a result of badly written and organized website development simple website development mistakes can lead to duplicate content such as printer friendly pages, pages that are extremely similar that can be accessed from different short cuts or url's.
Shopping sites with pages of the same shoe description but just different in colour. Pages containing affiliate tracking id's and badly implemented code, duplicate meta tags, title values and using session id's.
Duplicate website content that is the result of someone stealing your content as soon as you have published your content to your website anyone can come along and help themselves to a copy and more scary than is the fact that the person who copies your content may end up being the originator in the eyes of the search engines. This is due to the fact that if they are quick enough to grab your content before the search engine bots have crawled your site then they have no way of knowing who was first.
There are several websites out there that will help you track done any duplicate copies of your work but is a time consuming process and may not end in success.
One way you can help protect yourself when doing your website development is to ensure you update your sitemap with all the search engines whenever you add new content. This should cut down the chance of some else being first off the block.
About the Author Bee Ltd is a domain acquisition and development company that has many years experience in the domain name and internet market. You will find many useful articles and advice on all manner of subjects associated with domains names, SEO and web development at our site: Bee.eu
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