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Creating A Gift Voucher To Promote Business

Aug 17, 2007
There are many ways to promote business including giving away a gift voucher to those who make purchases often or those who buy a lot of merchandise at one time. These vouchers can be used to buy other merchandise, pay for a partial order, or they can be used to receive free gifts depending on the type of business you have.

You can also use vouchers as a way to advertise your business to new visitors and on other web sites that you use. The possibilities are endless and the technology today makes much of what you can think of possible.

When creating your voucher, make sure to create a number system so that you will be able to verify that the voucher is authentic. Even though your gift voucher is online and does not exist on paper, there will be those that will try to redeem fake ones. Assign each customer a number and record it on a spreadsheet so that you will be able to determine if it is real or not.

You should also put a time limit on the voucher so that customers will know how long they have to use it. This will also help you make sales during slower months. You can determine the length of time you want to give, but do not go over a year, because people may forget to redeem them or they may wait years to use them.

You should also determine when a person is eligible to earn a voucher. This will also depend on the type of business you run. You can automatically reward customers after they make a purchase or you could offer it as an incentive to spend more money on your site by using a gift voucher. Whichever way you go, you will have to remember to honor your promise and send them a voucher. If you want to promote certain products on your web site, you can offer vouchers to promote business for those who buy those products. There are many ways to use this reward system.

Determining what the vouchers will be use for will be your next concern. You can offer money off their next purchase, or offer a small gift for free. You have many possibilities. You should try to give something that everyone will like. Many web sites offer free shipping or ten dollars off the total sale. You will have to offer something that will appeal to customers but will not cost you too much money.

Vouchers that can be used with other sales you are having will persuade customers to buy than they usually would. A gift voucher to promote business is a great way to thank customers for being loyal and using your web site when they need to place an order.
About the Author
Craig Thornburrow is an acknowledged expert in his field. You can get more free advice on gift vouchers and gift cards at http://www.buyquickgifts.com
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