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Halloween in America
Halloween may be one of the most commercialized celebrations in the United States. When we talk about commercial potential, Halloween is next only to Christmas in terms of popularity and market viability.
Commercial quality
Halloween is well-liked by children and adults. There is also a broad assortment of adult activities for Halloween. Ever since a columnist of New York Times declared the world flat, international parades such as The Greenwich Village Halloween parade draws more than one million individuals per year.
Events such as this one contributes positively to the economy. The amount varies from every year, but there was a particular year wherein Greenwich Village Halloween parade raked in sixty million dollars. Due to the high market viability and benefits that these events bring to the community, even religious organizations keep a blind eye on the festivities.
America and Canada
In Canada, the Halloween festivities have been estimated to produce about $700 million. In the United States, it has been estimated that each American family spends about $45 or even more for Halloween-related products and events. For wealthier twenty-something employees, the figure becomes bigger.
The whole figure for the United States economy amounts to about $6.8 billion. The products that often make a large profit during Halloween are:
- Candies
- Costumes
- Cards
- Party materials
Letting of a little steam
It's a well-known fact that Halloween is that time of the year when people could let off a little pent-up steam. Often, it doesn't matter anymore what the celebrations are really for. All that people know is that they can go to rave parties, drink, and party all night.
Ultimately, it is safe to say that Halloween continues to be celebrated mainly because of the adult appropriation of the celebration. Without the commercialization of the celebration, it would've most likely been forgotten. With all the negative aspects of its origin, it seems that this ancient-rooted celebration will only survive in the modern times by associating it with more acceptable and enjoyable aspects of life.
Problems
The annual Halloween celebration somehow conflicts with the conservative and religious principles. This is mainly due to two very sensitive and controversial issues:
- Homosexuality
- Homosexuality
The homosexuality part is due to the celebration of couples of the same sex (women and men alike). For the alcohol part, beer companies are very active during the Halloween. In all-night fraternity parties and raves, free flowing beer is encouraged.
The more beer, the more freedom. Unlike celebrations like Christmas, where the drinking of alcohol is discouraged, Halloween is one of the holidays that beer-lovers everywhere wait for.
Halloween is most popular in America, but that does not mean other countries do not celebrate it. More and more countries are starting to have bigger festivities and celebrations during the Halloween season. It's not unusual for other countries to sell Halloween-themed toys and costumes.
In the U.K., Halloween sees its popularity rise each year.
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