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Many Webmasters Are Using Directories For One Way Links

Aug 17, 2007
Most website owners do not take into consideration on how their website is designed. When we talk about design we are not talking about the graphics or the colors you use but we are talking about how your site is optimized. Your goal is to increase the targeted traffic to your site.

When listing your website, make sure you list it with a high quality directory that has a good record and quality sites; this will help with rankings and traffic. A few good quality links will draw the perfect customers for your business. Links in directories are free, paid, or free but need a reciprocal link. Links are provided on pages with similar or relevant content. When looking at directories make sure the link can be followed, if the link is a rel="nofollow" don't waste your time.

One of the most important reasons why submitting to directories is very important is because they are human edited, and search engines will look to these directories to confirm the value of sites in their search engine results. Directories will always be around but just like everything else on the internet they will need to adapt and keep up with changes and offer other services. Directory submission is a well established and often overlooked search engine optimization strategy.

You should keep your title within the following limits and that should be around 60 characters. Use your real site title. Remember to include a benefit in the title to compel your readers to read the rest. The more targeted your title is, the more qualified web visitors will visit your site. If you're official website title is Tech Law, then that is the title to submit. Your title is usually displayed in search engine results.

Many sites that are submitted to directories are not accepted because the description does not conform to the rules of the site. When writing the description it is not supposed to sound like you are advertising your site it will need to be written in the third person and do not include superlatives or any type of excessive marketing. Description should be written in third person. Make sure your (USP) unique selling proposition is included in your site's description. Your description should be unique even though it resembles description style of other web sites in your targeted directory. One way to get help for an accurate description is to ask friends to review your site. The description is the most difficult item to define correctly.

The other important factors in directory submission are making sure you use the correct title, keywords, and descriptions in the right category. Remember, that just any directory submission is not going to get you the traffic you want it takes time and patients.

RSS directory submission provides immediate link popularity. Some of the free directories are not being listed well by Google and other standard search engines. Paid directories have a competitive edge because the free directories sometimes looks like spam to the search engines, this is because the site is not optimized. Each listing carries a brief summary of the content contained within. By getting accepted it means your site meets the directories guidelines and is a quality site. Directories will typically not accept extensions.
About the Author
David Marc Fishman helps webmasters with a link directory like yahoo directory and directory to establish one way links.
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