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Top 10 Myths About Network Marketing (MLM)

Aug 18, 2007
I can't believe it. I've talked to many, many people who are afraid to make a decision to go into network marketing. They've heard stories and rumors. Instead of investigating and coming to their own conclusions, they believe all of what they hear.

They rather work two or three jobs and never see their kids or their spouse than to do a little digging, a little research and find out the truth about network marketing-the thing that could change their financial destiny and allow them to live their dreams. Here are the top myths that stifle people's dreams.

1.They're all pyramid schemes.
A pyramid scheme is just a money game. There's no real product or service. You make money basically by signing up people-which is illegal. A legitimate company supplies a real viable product or service to the marketplace.

2.Only those that get in early make money.
I don't see how this makes any logical sense. If a company is legitimate, then it shouldn't matter when you get in, because you can still make money. However, if a company only exists to scam as many people as possible before going out of business, then I could see this myth making sense in that regard.

3.You must go door to door peddling products.
Back in the early Amway days, before computers and the technology we have today, the only way to sell products was door to door. Remember Avon, Kirby vacuum cleaners and the Fuller Brush man? In the technology age, door to door selling becomes a thing of the past, unless you want to work harder and not smarter.

4.You have to recruit your friends.
When network marketing (mlm) first started, recruiting friends into your opportunity was the norm due to convenience. It didn't take much effort or any marketing skill to do so. The result sometimes ended in massive failures and estranged friendships. There are people who still solely teach this marketing method. In this day and age, it's not a necessity to resort to this technique, because many people all over the world want to work from home and actively seek opportunities to do so. Those are the ones you want to seek out for your business.

5.You have to buy a lot of product.
Some companies' compensation plans do require a lot of stocking or front loading of products in order to earn your full commissions. Keep in mind that this type of compensation plan is designed for people who are good at retailing a lot of products. You usually make higher commissions in this type of plan. There are many companies out there that do not have such heavy requirements. Read the policies and procedures and the compensation plan before you join a company.

6.There are a lot of "fly by night" companies.
Companies go out of business for various reasons. That's why it's important to choose a company that is at least two years old. It reduces your risk of it going under with your time, effort and money invested in it.

7.You have to be outgoing or the "salesman" type to make money.
So many people nowadays are turned of by the "salesman" type of approach. People respond better to people who are sincere, real, and friendly.

8.You have to invest a large amount of money to get started.
Many companies exist where you can get started on a shoestring budget. Network Marketing has all the benefits of having a franchise, but without all the hassles of having employees and high overhead costs. Network marketing is a cost effective way to start a business.

9.You have to recruit your family.
In the early days of network marketing and even now, some people think that they've got to get their family into their business and on their products and services. They feel their family has an obligation to be involved in some aspect of their business. That's how they show support-right? Wrong.

This type of thinking and marketing "technique" can be counterproductive. A lot of times when people approach their family about their opportunity or product they get "shot" down by them. I can't believe you're selling that! Or I can't believe you fell for that! After hearing the negative comments over and over again, you begin to think that there's something wrong with you. Recruiting your family can be the worse thing to do, especially when there are more qualified people looking for an opportunity or your product.

10.They're all get rich quick schemes.
Network marketing can make you wealthy in a shorter amount of time, than working a job. That is for sure. So, yes, you can acquire wealth in a short amount of time with a legitimate company, however it is not overnight and can take a few years depending on your desire, learning curve and marketing budget.

Do your research until you're satisfied with the results. Knowledge is potential power, but taking action will get you the results that you want. By learning the truth about network marketing, you can now go on and achieve the wealth and lifestyle you've always dreamed of.
About the Author
Some people hide behind the truth, others reveal it.
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