Home » Internet » Email Marketing

ListBuilding: The Secrets Of The Masters

Aug 17, 2007
ListBuilding is the backbone for operating your successful online business.

Without the proper plan in place, you are doomed for failure. With an effective listbuilding strategy in effect, you are destined for online success with fresh, targeted and highly responsive subscribers becoming your most loyal customers for life.

Listbuilding involves the creation of a lead capture web-form that can be placed on your website or blog.

This webform is created by simply taking your mouse and clicking copy on the little one line snippet of html code in your aweber autoresponder account entitled webform and then opening your html editor in your website builder or blog and then taking your mouse, right clicking to open the menu bar and clicking paste. You then save by clicking submit and when you next look at your website or blog, the webform has been created and is ready for action on your site!

What sort of action is it ready for? The webform should have a tiny print disclaimer that assures your customers of your respect and loyalty by saying:

I respect your privacy and will never give, trade, rent or sell your email to another person ever.

This will increase your opt-ins and build trust with your customers.

You need to use aweber as your autoresponder because they have the best listbuilding management system of any. They will sort and clean your list by storing your leads in a leadslistbox that you can check and automate your pre-written email autoresponder series to follow up with your subscribers with calls to action and corresponding links that direct your subscribers to great products that will allow them to send you money into your paypal account by purchasing.

When creating your opt-in page or by using your webform on your blog, you need to make sure that you optimize your page for the highest conversions of your subscribers. The way to do this is simple but requires that you follow this to the letter.

First, create an attention-grabbing headline. It should make a big promise that speaks of a huge benefit that your subscribers will enjoy after subscribing to your list, newsletter, ezine or even by buying your product. Next, you need five bullet points. Take your features and turn them into BENEFITS that your customer will be enjoying by doing business with you. For instance:


*Get Paid by Having Cash-In Hand, Ready to Pay Customers Hang on Your Every Word and Do Your Every Command

*Harness the True Power of Compelling Copywriting and Make Thousands of Dollars

*Effortlessly Get Payments Coming in to Your Paypal Account by Following a Simple Course

*Become a Master Copywriter by Ordering This Course and Make Thousands of Dollars/Pounds Quickly!

*Increase your Sales Conversions by 500%!

Then, you will have your webform right here. Sign up Now!
About the Author
Ray Johnson is an expert listbuilder using eBay as the medium to build his lists. To follow Ray's expert advice visit:

Please Rate:
(Average: Not rated)
Views: 244
Print Email Share
Article Categories