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How to Sell Your Own Home Using Internet Marketing Secrets of the Pros!

Oct 11, 2007
Sherri and Steve Rosenbaum needed to sell their home fast! Apparently, nobody had warned them that the weak real estate market would probably not cooperate with them.

No matter! The Rosenbaums cleverly used internet marketing secrets to drive crowds of hungry buyers to their house for an event they called their "Big, Bad Home Sale"!

In the spring of 2007, home sales throughout the country had slowed tremendously. The situation was no different in North Texas. The number of homes on the market was on the rise, and so was the average number of days to sell.

This did not discourage the Rosenbaums, however. Sherri and Steve and already sold one house using a creative real estate solution similar to those taught by Bill Effros ("How to Sell Your Home in 5 Days") and George Cappony ("Fast Action Home Sale").

But this time was different. While these systems teach successful private sale methods for owners to sell their own homes, the Rosenbaums felt they needed an extra edge to create the "Buzz" they needed to get the job done.

Steve Rosenbaum is a successful internet marketer. He, Sherri and their two children have produced their own educational podcast and sold products on the web for several years.

"The thought came to me," said Steve. "Why not use the same techniques we use to drive traffic to our sites, but this time drive traffic to our home?"

Steve and Sherri put these same strategies to work to market their home in a very unique and clever way. While other homes sat passively like needles in a haystack, the Rosenbaums put their house smack dab in the middle of the Information Superhighway.

The plan was to generate as much excitement, anticipation and buzz as possible to create a weekend long sales event to sell their home and furniture.

The plan worked! It took the Rosenbaums less than 3 weeks to create the sale, promote the event, build the "Buzz" and sell their home!

Exactly how do you drive traffic to your home?

Traffic exploded on the "Big, Bad Home Sale" web site! Steve and Sherri took the following steps to list their home on the information super-highway:

1. Assessed the situation
2. Created a domain
3. Set up a "squeeze page"
4. Wrote autoresponder messages
5. Asked for feedback
6. Designed a blog
7. Used persuasive techniques
8. Sent emails
9. Advertised the private home sale

Many of these tactics may seem foreign to most homeowners, but the Rosenbaums believe they can teach anybody how to create their own "Big, Bad Home Sale" and bring buyers to their front door.
About the Author
Sell your own home online using internet marketing secrets with the Big, Bad
Home Sale. This is the creative real estate solution Sherri and Steve Rosenbaum
used to sell their home in 3 weeks with their private sale. At http://BigBadHomeSale.com,
learn how to sell your home by owner,
FAST and get fair market value, and don't pay real estate commission.
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