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Affiliate Marketing Adds Up To Profits

Oct 19, 2007
A properly executed affiliate program will generate a significant increase in profits for your business. Now, while this statement may appear to be merely a repetition of an old, obvious and established idea, keep in mind that the key words here are properly executed.

I've learned through hard-earned experience that even with successful Adsense and AdWord campaigns, there is really nothing more effective than a successful affiliate program.

Sadly for them, most companies fail to structure their program properly, and consequently they don't achieve either the quantity or quality of traffic they want. And as I'm sure you already know, unless there is a real flow of qualified prospects to your site you won't sell a thing.

So I'm going to offer you some proven affiliate strategies that really do make good sense if you sincerely want to move your online business profits up to the next level. They're not magic, just online marketing techniques that have provided exceptional results both for me and many others.

Motivate sign-ups by showing them real benefits

If you take the time to check it out, you'll discover, as I did, that most companies with an affiliate program seem to have links that say nothing more than,Click here to sign up. If you think about it, you'll see that those five little, over-used words, really don't do anything positive, to urge people to take action.

Instead of wasting time and effort, you should sell your affiliate program right from the start by using a short sales letter that explains the advantages affiliates will enjoy when they join you.

Explain, albeit briefly, how as part of your team, their income will soar and how they can earn an excellent living without the need to create any products of their own. Try it and see for yourself.

Provide your affiliates with the right marketing tools

Some companies enlist others into their affiliate program and then fail to provide them with any meaningful support. That's just like saying,I'll talk to you when you make me some money. You need to provide affiliates with effective marketing materials. Do this and they will understand that you expect success not just for yourself but also for them and that will motivate them to take action.

Don't ever forget one important principle: Do everything you can to support and motivate your affiliates and you can all expect to enjoy big profits!

Provide each and every affiliate with articles, pay-per-click ads, press releases, banner adverts, e-mail promotions and anything else they can use to publicize your site, as easily as possible, and to the maximum audience. Thats'when the cash will really start to flow; you will profit and your affiliates will rake in their commissions. Everybody's happy.

Without this kind of marketing and sales support, it's more than likely that neither of you will make any profit and your affiliate programme will die on the vine.

And don't forget about those articles. You should either sit down and write some or have someone do it for you and then submit them to some of the internet-wide article directories. It makes for good effective publicity and public relations. It's essential if you do business on-line on your own, and you can certainly expect to achieve some excellent results.

However if your affiliates do it for you too, that's a ton of extra exposure which will multiply your marketing power many, many times over. Articles are certainly a key to making major profits from your on-line business but I repeat; if you don't feel qualified or just don't want to write them yourself, there are numerous sites on the internet where you can find a qualified writer to do the job at a very reasonable price.

How about a newsletter only for affiliates? It makes sense!

This strategy can be really important for you and should pay really big dividends. Assemble an e-mail list of all your affiliates and provide them with a weekly plan which details how they can market your products successfully and earn excellent commissions. Keep them up-to-date about any new products you are introducing and supply them with new marketing materials as you create them.

This program will keep your affiliates aware of your continued support and efforts on their behalf and will ensure that it is your products at the front of their mind as they sell.

A further way to enhance and support your affiliate marketing program is to announce and hold a regular weekly or monthly sales competition. This promotion should give the affiliate with the highest earnings for that week or month a bonus of $100 dollars or whatever your budget will allow. It represents further evidence of your continuing support for their good efforts and a reward for their success.

If you publish a monthly newsletter (and if you don't maybe you should), be certain to highlight the contest winners in each issue and encourage them to try and best last weeks or months winner. It works because by nature, good salespeople tend to be competitive individuals. Moreover it strengthens your role as a company that cares about its affiliates success and profitability as much as it's own.

Fast-track your affiliates to huge profits

The affiliate-program blueprint, outlined above, has proven time and time again to be one of the most valuable on-line marketing tools any Internet entrepreneur could hope for. If you seriously want to succeed and earn massive profits from an on-line business empire, it could give you that big step up you need.

And as I said at the outset of this article, it's not magic, just the application of psychologically motivating methods for your all-important affiliate program. That's what it takes to make the really big bucks in today's highly-competitive on-line marketplace.

As a quick review:

Give your affiliates a good enough reason to sign up!
Support them adequately so they can go out and really sell your products for you.

Keep them encouraged and motivated to take advantage of every situation and circumstance. That's the way to the really big commissions!

I've offered you the keys to unlocking a very successful affiliate marketing program that can result in far more annual sales and profit than you could generate on your own.

I sincerely hope that you will take advantage of these strategies and I wish you the best of luck.
About the Author
Alexander McKinnell is an information publisher who specializes in products that turn ordinary people into internet entrepreneurs overnight. For more FREE information and FREE video training go to: http://www.the-internet-business-toolbox.com
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