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Article Marketing A Route To Customers

Nov 2, 2007
Article marketing is one way of promoting your website and product as part of your internet marketing strategy and can be achieved for free. As an additional bonus, this "free" method can boost your website and sales, doubling and even tripling your income. Article marketing is one of the easiest ways to promote your website in order to generate traffic and increase your earnings and you can even earn money from google adsense ads.

How does article internet marketing work ? This way of promoting your website by submitting to "free content" article directory submission sites and can increase your website traffic sales and of course your income. The writings on the free content site contains a link to your own website. Readers, after reading your works may choose to click on the link and pay you an unexpected visit. Having them on the free content sites is also making these publications available to other webmasters who may wish to publish that work on their site. If they do your publication will include a link back to your site. And anyone who reads your work on that site can still click on the link to visit your site.

As the list of your publications grow larger, and more and more of them are appearing on different websites, the total number of links to your site increases also. Major search engines are placing a lot of significance on incoming links to websites so they can determine the importance of a certain site. The more incoming links the website has, the more importance search engines attaches to it. This will then increase your website's placement in the search results.

If your website is into promoting a product or service the links that your writings have achieved will mean more potential customers for you. Even if visitors only browse through, you never know if they might be in need of what you are offering in the future. There are also those who already have specific things they need on their mind but cannot decide yet between the many choices online. Chances are they may stumble upon some of your writings, gets interested by the contents you wrote, go to your site and became enticed by your promotions.

Search engines do not just index the websites, they also index published articles. They also index any article that is written about your own website's topic. So once someone searches for that same topic, the list of results will have your site or may even show the articles that you have written. And to think, no effort on your part was used to bring them to your site. Just your publications and the search engines.

It is no wonder why many webmasters are suddenly reviving their old article freelance writing styles and taking time to write more about their site than doing other means of promotion. Getting their site known is easier if they have publications increasing their links and traffic and making it accessible for visitors searching the internet. Since many people are now taking their buying needs online, having your site on the search engines through your writings is one way of letting them know about you and your business.

The good thing with this form of internet marketing is that you can write about things that people would want to know about. This can be achieved in the lightest mood but professional manner, with a little not-so-obvious sales pitch added. If you think about it, only a few minutes of your time is spent on writing one work and submitting to free content site. In the shortest span of time also, those are distributed to more sites than you can think of. Even before you know what is happening, you are getting more visitors than you previously had.

If you think you are wasting your time with article marketing, fast forward to the time when you will see them printed and wide-spread on the internet. Not to mention the sudden attention and interest that people are giving your website and your products or services. Try putting some of your skills down for all to read and you will be assured of the sudden surge in site traffic, link popularity and interest. Before you know it, you will be doubling and even tripling your earnings.
About the Author
Stephen C Campbell (MBA, MSc) is a business consultant and internet marketer who runs a successful article directory at

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