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The Truth about Online Surveys

Aug 17, 2007
The meaning of "survey" is defined as "a gathering of data or opinions to be preventative of a whole". This description is pretty acurate if you want to get an idea of what to expect. A survey consists of a number of questions aimed to investigate specific topic. For example, a product satisfaction survey may consist of various questions designed to get your opinion about different characteristics of the product - do you find it useful, is it expensive for you or it is priced reasonable, how often you would buy it, etc.

Who needs surveys?

Surveys are a typical market research tool. They are the preferred method of many marketing companies to gather and filter consumers' opinion that help them refine their marketing activities.

Why marketing companies paid consumers for their opinions?

Well, while many people would be happy to complete a survey for free there are many who won't bother or will give cheeky answers. Paid surveys offer consumers good opportunity to earn extra cash and make them look seriously to the matter. The expense is reasonable for the surveying marketing company - the data is important for planning their activities thus saving a fortune on possible wrong marketing campaigns.

How can I start receiving online surveys?

To enter the world of paid surveys you just need to join some online programs. Soon after your registration, you will start receiving surveys. The frequency depends on your profile and on the survey company type.

How much I will be earning?

Each online survey will bring you different amounts of money. Some surveys may bring you just $3 while other can add up to $50 to your monthly balance. The total earnings depend on the kind of surveys you will be completing and on their amount. The amount of surveys cannot be predicted so you better a) join as many survey companies as possible; b) try not to depend on these income.

How I will get paid?

Each site has a different payment method. The most popular payment options are: cheque payment, Paypal payment, credit card payment. Make sure you have checked how you will receive the cash for your completed online surveys beforehand to avoid disappointment.

What should I watch out for?

As any other online stuff, you should be very careful when selecting the sites you would like to join. While there are many legitimate sites, there double as much fake fraudulent ones. Read carefully the contract agreements make sure you fully understand what you are offered and the costs involved (if any). Make sure that this is a real business, not a phantom .com pyramid. A normal company will have its address, phone and email contact details clearly disclosed and you will be able to speak to a representative. Testimonials from other customers are defiantly plus, recommendations for this site in the press or other respectable media I excellent.
About the Author
C Henry has more articles about surveys at Paid Survey and Online Survey and Survey Software
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