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Buying Wholesale Clothing Online Lets You Save Money

Dec 29, 2007
Companies have understood the benefits of purchasing in bulk for many years. The first acknowledged use of this practice historically was several thousand years ago. It is now widespread, and could be used in every profitable business on the planet. Our current example is in the marketing of clothing. The extra profits which can be obtained by taking advantage of wholesale clothing sales are well documented. Producers can move items that otherwise might not sell, and consumers can save a significant amount of money by buying wholesale clothing.

Clothes pass through many hands before they are finally purchased by a customer. A garment maker produces the clothes and sells them to a sales distributor. The distributor then sells the articles to a wholesaler, who in turn sells them to various retail outlets. The customer then buys the clothes from the retailer. Each step of this process results in transaction costs that allow each participant to turn a profit, resulting in much higher prices to consumers. If a wholesaler sells the clothes, some of these intermediaries are eliminated and therefore the cost to the consumer is significantly lower.

Now let's look at the benefits from the manufacturer's perspective. Traditionally, manufacturers earned smaller profits compared to transaction agents - wholesalers, suppliers, distributors etc. By eliminating these links, the manufacturer can realize profits that would otherwise go to other agents. Therefore, it presents a win-win situation: consumers buy clothes at cheaper rates yet the manufacturer books a larger profit than otherwise would be the case.

With the advent of retail chains, the concept of wholesale clothing got a major boost. Since these chains procure in very large quantities, they are able to pass on the accrued benefits to customers. However, these chains want to do away with stocks as soon as possible. Therefore, this provides added incentives for wholesale buying. Wholesale purchases are often rewarded with additional gifts.

Another beneficial aspect of whole clothing is that you will end up buying coordinating pieces that are truly unique. Too often, we are almost paralyzed by the vast selection of clothing and buy clothing we do not really want or purchases duplicate pieces without realizing it. Buying wholesale allows you to match tops with pants, a task that is difficult when buying items individually.

Our world is a brand conscious world, and people want items to both use and to show off as well. This is true for everything, including clothing. Don't go on thinking that trendy designs such as hip hop clothing are not available at wholesale prices. They are - especially at online wholesale clothing outlets. Even the most expensive labels out there wholesale designer clothing to attract customers. And much of this designer clothing is moved through wholesale designer clothing websites.
About the Author
Wholesale clothes - Wholesale urban wear like wholesale designer jeans, wholesale designer handbags, wholesale womens, mens and children's clothing. Howard Brule does article marketing that gets results.
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