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What Is A Real Estate VA, And What Do They Do?

Jan 8, 2008
Surprisingly, real estate buyers have not dried up - their numbers are growing. Today the industry is the largest in the United States. This means that real estate consultants are busier than ever. They are tied to their existing and prospective clients even more.
This is where the PREVAs, or Professional Real Estate Virtual Assistants fit in. The concept of a PREVA was born in the 1990s and the real estate virtual industry as a whole has grown every year at a steady rate. Today a growing trend among PREVAs is for them to set up their own REVA business.

Tasks Handled By A REVA

A REVA is a person who will handle the back-end work so that the broker can concentrate on the actual sale. The tasks handled by a REVA are varied and include telemarketing, customer relations, record management, promotions, lead gathering, web site development and SEO, banking, data and more specialized services as customer database management and online transaction coordination. They specialize in tracking, organizing, maintaining and compiling the constantly changing market information. The professional handling of these tasks allow the agent to be in the field with realty clients, vendors, contractors, and others.

The advent of the Internet has placed a wealth of information at the disposal of everyone. It gives the RE Agent up-to-date information on estate listings, industry projections, market indicators, etc. Buyers demand this information so that they can make informed decisions when bargaining for a particular property. The REVAs collate all this information in a format required by the agent. The money-intensive industry is highly regulated. A successful agent requires the services of a reliable, legally sound REVA.

An informal poll has shown that over 90% of the REVA are women as it is a good home business for them while they take care of family. A PREVA is able to earn an annual gross income of around $29,000, while very successful PREVAs could earn as much as $200,000. The demand for the services of a PREVA is growing at a fast pace.

PREVAs have formed the REVA Network, an online forum where RE Professionals and Virtual Assistants who specialize of wish to specialize in real estate assistance can professionally collaborate with each other, with the ultimate aim of maintaining high levels of ethics and professionalism. It also helps to increase the capabilities and business opportunities of its members, thereby allowing them to progress.
About the Author
Tony Jacowski is a quality analyst for The MBA Journal. Aveta Solution's Six Sigma Online offers online six sigma training and certification classes for lean six sigma, black belts, green belts, and yellow belts.
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