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Choosing The Best Keywords For Your Website

Jan 29, 2008
Choosing the right keywords for your website is important for a few reasons, but the main one is traffic. Without the right keywords, people may never find your site even if it has the exact information they are looking for.

Keywords have a large role in how your website gets ranked on search engines. For that reason, you need to be sure you're targeting the words that people are searching for so you can attract the right visitors.

Here are several ways to choose the best keywords:

1. Use Wordtracker.com or some other keyword research tool. This will help you figure out exactly what keywords people are really searching for, how competitive it is to get high rankings in the search engines for them, and even find some unexpected gems that you probably wouldn't have ever come up with yourself.

2. You don't necessarily want to focus only on terms that get a lot of searches. These keywords tend to have a lot more competition, making it much harder to get top rankings for them.

Think about your competition and looks for keywords that may have less searches, but will be easier to get top search engine rankings for.

3. Include variations of your keyword phrases in more than one way on your site. Don't overdo it by stuffing your site with keywords. People want quality content and if you have an article on your site that has your keyword phrase in it every other sentence they won't stick around and what good is traffic if it leaves and never comes back?

These are just some basic tips to help you get started on the right foot. You can find tons of information on choosing the right keywords as well as tips for using them correctly on your site by doing a simple search online.
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