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Article Marketing - Three Tips For You

Feb 3, 2008
There is no doubt that article marketing is a powerful way to promote your business. By writing quality and informative articles, readers will consider you the expert in the field of your business. This is very important because you will be able to build up your image as an authority in the business.

In fact, the most attractive point of article marketing is that you can put URLs of your website or products in the articles. In most case you can put two to three links in each article. At this point you may already thinking of putting the link of affiliate site in the article and as a matter of fact a lot of affiliate marketers are doing that at the moment.

The ranking of your website in search engine will also be benefited. As discussed, you will be able to put URLs of your website in the article. This will become a back link to your site. You can just imagine you will have tons of back links if you submit article in a regular basis. Below are three tips for you if you plan to engage in article marketing.

1. The resource box or bio box: You will most probably include the URLs of your website in the resource box. As a matter of fact some article directory will only allow you to put links or URLs in the resource box. At the point you will understand that the bio box plays a very important role in your article marketing campaign. Normally, you will only be allowed to have three to four sentences in the bio box.

You should put your name (author name) in the resource box. Then you will probably put the links in it. In most cases you can put deep links in the article and this will certainly benefit your search engine ranking. You may also include some free such as a free report so that you can encourage readers to click through the links.

2. Article content: Without any surprise, the content of the article is also very important. The article should be informative and useful to the readers. Remember that the aim of submitting articles is to build up your image as an expert in your industry. You will fail to do so if your articles are just rubbish to the readers. As a result you should pay extra attention to the content.

As a small piece of advice you can use product reviews as the content of your articles. Of course you may not be able to have all the articles in product reviews. You may also try to write some latest news on your field of business. People will love to read the news because they would like to know the latest trend in the business.

3. Article submission: There are virtually thousands of article directories on the internet. Some people will decide to manually submit to these directories one by one. However, it is suggested that you should save your time and leave the submission work to the others. You may join some article distribution services in this case. There are also a lot of freelance people and companies who will submit the articles for you manually in a reasonable price.
About the Author
Jerry Leung is an author. You can learn more about Affiliate Marketing for Beginners from his website. Be sure to check Objective of Web log Analyzer Toolss .
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