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Affiliate Marketing - Is It Worthwhile To Pursue?

Feb 25, 2008
If you have been looking for a way to make money online then you have probably come across the concept of affiliate marketing. The question is whether or not this type of internet business is worth pursuing? The short answer is a definite yes especially for those that do not have the knowledge, expertise and capital to create and promote a top quality product.

You can instead become a partner selling a top product and generate sales through your affiliate links for which you will receive commissions. What is best way to get started with affiliate marketing? The first step is product selection. When you are choosing an affiliate product to promote you need to make sure that it will be worth your while in terms of commission rates for you to promote. Initially it may be best to stick with products selling for less than $50 since most people are reluctant to make big purchases through the internet.

This is why selling information products may be the best way to start since these kinds of products are not sold in stores and are naturally tailored for sale on the internet. In addition most information products offer very good commission rates and also the conversion rates can also be very good. Many people will readily pay for quality information products that they can buy and use immediately through a digital download. The instant download and use property of information products can make them big sellers online.

The number of information products and digital affiliate programs are significant so choosing a few quality ones to promote can be a difficult task. Sometimes learning from the success of others can be a good way to start. Look at high ranking sites for competitive keywords and see what kinds of affiliate products they are promoting. Perhaps the best collection of information products can be found at Clickbank.

Clickbank is an online digital retailer and they offer a secure way to sell digital products online and also have an affiliate program for those products. Thus if you have a unique idea for an ebook or software program then consider placing it on Clickbank and take advantage of the thousands of affiliates that can sell your products for you. Make sure to offer generous commissions at least fifty percent since many affiliates will be spending money on advertising to send traffic to your sales page.

Make sure to select products that are in high demand so this will require that you do some initial keyword research. Use free keyword tools like the Google keyword tool or the Overture tool and make sure the main keywords for your niche have at least fifty to a hundred thousand searches a month. Once you have determined that there is a need for your potential affiliate products the next step is to look at the gravity figure in the Clickbank system for the products.

It may be best to stick with products that are in the 30 to 50 gravity range as these products are not too popular and at the same time have proven themselves to be good sellers. Also make sure to look at the sales page and ensure that it looks professional and convincing and has quality testimonials. Also consider actually buying the product and testing it for yourself to make sure that it is of the best quality. Never promote garbage quality products. Use promotion methods like article marketing, search engine optimization and pay per click advertising to promote your affiliate products so research further into those marketing methods in order to generate sales through your affiliate links.
About the Author
Shakil is an online researcher, author and a regular contributor to a site that shows people how to make money online. Be sure to visit and also learn about affiliate marketing too.
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